~ gifted visual communicator • global advertising campaign specialist • expert in print media arts ~

 

creative, results-focused print production director eager to contribute proven production development / management and traffic / digital studio operations toward optimizing success of a progressive organization.

 

profile

 

ø  expert at developing, inaugurating, and championing processes and procedures for seamlessly accomplishing multifaceted domestic and global advertising campaigns.

ø  lead versatile client-driven marketing endeavors, including accurately assessing individualized marketing needs and proficiently defining specific organizational goals.

ø  liaise with highly skilled marketing personnel to ensure profitable professional relationships and develop new business opportunities for continued operational success.

ø  contribute strategic negotiation skills toward delivering cost-effective and prompt implementation of high-profile client advertising programs, along with demonstrating skills with fiduciary accountability, profitability accretion, strategic analysis, and new client development activities.

ø  foster cooperative teamwork across a multitude of personnel levels while making solid organizational development decisions to maintain a productive and efficient creative working environment at all times.

ø  completed 5-a levels at the university of nottingham (england).

 

~ key production skills ~

 

pre-press digital management • print advertising (domestic / international) • direct mail (domestic / international)

teleservices (in-bound / out-bound / acr) • collateral materials • out-of-home (billboard / transit / dioramas / blimp)

point-of-sale dimensional displays • catalogs • premiums • literature • product fulfillment • data processing

hygiene • reporting • analysis • audio / video / cd duplication and packaging • product packaging

 

professional experience

 

 

ø  apply dynamic consultative talents toward profitably communicating with high-profile clients such as akqa, modo futuro, thread interactive, bluecross / blueshield, m. gould & co., storyworks, media connection, peoplesoft, sanderson studios, conwest, grey advertising, integrated marketing partners, and duncan / channon, among others.

ø  utilize exceptional managerial skills to successfully oversee creative print, dm, outdoor, and teleservices program production activities, along with proactively developing integrated workflow processes and procedures (i.e. global administrative interaction programs).

ø  drove organizational success by resourcefully providing evaluations of agency-wide global network capabilities and country-specific production infrastructures.

ø  contribute superior public speaking abilities toward delivering innovative production- and creative-oriented seminars.

 

ø  strategically steered a $20-million production department by supervising a top-performing 20-member staff within all traffic / digital studio operations activities, including overseeing the development and implementation of fully integrated worldwide advertising campaigns for up to 15 prominent clients.

ø  maximized operational success by effectively building and managing a highly profitable studio, along with resourcefully merging general agency, direct, and promotions production departments into one fully integrated production resource to achieve seamless organizational processes.

 

ø  coordinated all direct mail production department activities, along with organizing purchases of personalized direct mail packages for charles schwab by utilizing in-house capabilities and outside suppliers nationwide.

ø  actively liaised with various personnel to provide essential creative format options, costs, schedules, and specifications, including communicating with creative directors, account supervisors, and art directors.

ø  effectively presented direct response production seminars to crs advertising staff personnel.

 

~ additional professional creative roles held prior to 1988 ~