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yyyyyy x. yyyyyy  415 north sycamore avenue, #0000 xxxxxx xxxx , xxxx , xxxxx 00000

(xxx-xxx-xxxx • abc@xyz.com

 

results-focused pr / marketing leader specializing in promoting high-profile celebrities, directing key publicity campaigns, managing diverse press relations, and cultivating a superior client image eager to offer 9+ years of experience within various top organizations toward maximizing an employer s success.

 

profile of qualifications

 

         integral leader who demonstrates broad scope of entertainment industry knowledge and dynamic business acumen.

         excellent communicator who contributes expertise pitching special issues for trade and guild publications during awards seasons, along with securing interviews and reviews with diverse magazines, tv, radio, and online outlets.

         top performer who excels at liaising between high-profile clientele and press for publicity campaigns, junkets, premieres, and events, including securing press line outlets, maintaining red carpet flow, and arranging interviews.

 

key areas of expertise

 

film marketing / publicity                     account management             talent coordination             behind-the-scenes support

entertainment communications           client / press relations         special issues pitches          press releases / biographies

 

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professional synopsis

 

entertainment publicist, 42west                                                                                                                                           2006 c 2009

 

         applied strong industry talents toward securing feature stories and reviews for clients in both national and local press, including newspapers, short- / long-lead magazines, tv, radio, and online outlets as part of a release campaign.

         coordinated talent participation and publicity schedules for events, festivals, and conventions, such as the toronto international film festival, sundance film festival, afi fest, and comic-con international on behalf of clientele.

         contributed dynamic communication skills toward pitching special issues of trade and guild publications during awards season for clients as part of campaign strategies for various high-profile movies, actors, and filmmakers.

         liaised between firm clients, location, talent, and press for junkets, premieres, and events, including overseeing press interaction (i.e. securing press line outlets, maintaining steady red carpet flow, arranging interviews and photos).

 

account executive / freelance, chasen & company                                                                                                           2005 c 2006

 

         strategically steered feature coverage arrangement in print, tv, radio, and online for personal and corporate clients, including drafting press releases, media alerts, bios, and other materials for creating clientele awareness.

         optimized public relations success by coordinating pre-nomination screening calendars, guild screenings, special events, award submissions, screener production, guild outreach, event staffing, guest lists, and database management.

 

assistant to director of west coast corporate communications, mtv networks                                                 2004 c 2005

 

         played a vital role in building and sustaining productive communications operations by supporting mtv networks with diverse administrative tasks and projects produced by mtv films, including interfacing among various press from all areas of the media spectrum to pitch and secure interviews and reviews for mtv networks top tv shows.

         attended key events (i.e. mtv movie awards, spike tv video game awards, tv land awards), and assisted with behind-the-scenes functions (i.e. press credential distribution, press line set up, talent interviews coordination).

 

account executive, hothouse a division of unique product placement                                                                  2003 c 2004

 

         managed multiple high-profile accounts (i.e. lexus, bombay sapphire gin, evian natural spring water, hello kitty, the north face) in the interest of introducing products into the daily lives of influential entertainment industry personalities which was instrumental in building solid relationships and brand loyalty while maximizing profits.

         generated exposure for clients via direct outreach to targeted members of the entertainment community, along with planning results-driven public relations events and coordinating all facets of associated activities.

 

assistant to account executive, pmk / hbh public relations                                                                                       2000 c 2002

 

         developed valuable relationships with numerous entertainment and photo editors, talent bookers, and producers.

         accompanied clients during all aspects of publicity campaigns (i.e. junkets, premieres, photo shoots, award shows), and escorted press and talent through the course of special events organized by the company.

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education & technical summary

 

bachelor of science in communications                                                                                                                 boston university

 

microsoft office (word, excel, powerpoint, outlook) • filemaker pro • mac os • windows os • internet applications

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