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yyyyyy x. yyyyyy

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results-focused marketing leader and mba candidate specializing in driving profit growth, analyzing key trends, initiating targeted campaigns, providing world-class client services, and cultivating a strong brand image with superior quality eager to offer talents toward maximizing an employer s bottom-line.



profile of qualifications


         top performer who excels at analyzing key markets, identifying lucrative sales opportunities, defining targeted strategies for capturing new business, and developing an existing customer base.

         integral leader who interfaces with all levels of business representatives and clientele, along with building a consensus among internal and external stakeholders to achieve financial goals.

         out-of-the-box thinker who conceptualizes, creates, and delivers highly effective product / services marketing programs to attain solid leveraging in competitive multi-industry territories.

         ambitious self-starter who offers a large portfolio of successful marketing campaigns upon request.


key areas of expertise


high-volume sales / marketing               client relationship management               multi-territory market growth

new business development                      plan / program development                    strategic analysis / planning

product / services support                        multi-store dealer network                        client / customer relations


professional synopsis


marketing manager, case new holland, racine, wi                                                                                   2010 c present


        apply dynamic leadership talents toward directing a $100-million product line designed to boost key sales, including developing and deploying the 1st customer-facing marketing campaign within the industry.

        maximize bottom-line results by redesigning end user websites to enhance product exposure, along with revising product nomenclature for end-user meaning and clarity, and implementing comprehensive programs with staff to drive retail sales to dealerships while maintaining margin.


government sales manager, cummins power generation, inc., minneapolis, mn                                             2008


        met and / or exceeded targeted sales goals by actively liaising among diverse business clientele to explain and determine eligibility for preferred government pricing and product offerings.

        successfully grew sales from $1.6 million to $1.8 million in government contract sales.

        interfaced with local government representatives to update and certify government contracts.


agricultural territory manager, john deere company, wichita, ks /manhattan, ks / lincoln, ne 1999 c 2007


        strategically steered profitable agricultural territory operations by developing dealer relationships and driving sales incentives to grow market share 3% to 5% annually within a $120-million market.

        improved dealer strength and market performance within 3 territories by completing mergers and acquisitions between owners, along with valuing dealerships via market research and financial analysis.

        contributed strong communication skills toward working directly with the dealer network to plan and implement multi-store locations under one owner group, along with leading dealers through merger and acquisition processes from preplanning to aftercare of the new business entity.

        developed and introduced autotrac gps which allowed sprayers, tractors, and combines to self steer.

        led a top-performing field team through annual dealer marketing reviews and creation of an annual territory marketing plan to target specific customer segments.




master of business administration (in progress)                                                            colorado state university

master of public administration                                                                                                        university of missouri

bachelor of liberal arts                                                                                                                           university of missouri


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