Award-winning, results-focused leader specializing in driving business growth, building solid teams, creating strategic marketing plans, providing world-class client relations, and cultivating a strong brand image with superior quality eager to offer 17+ years of experience toward maximizing an employer s bottom-line.

 

 

         Integral leader who excels at analyzing multiple industries markets, identifying lucrative sales opportunities, defining key strategies for capturing and / or developing new business, and attaining solid leveraging in competitive territories.

         Ambitious self-starter who supports quality staff recruitment that encourages diversity, low turnover, and strong company loyalty, along with successfully planning, prioritizing, and managing various team tasks within high-pressure situations.

         Out-of-the-box thinker who offers up-to-date knowledge of innovative products, industry trends, and consumer needs.

 

 

Strategic Sales Director

 

         Utilize broad industry knowledge and dynamic business acumen to maximize long-term relationships between online merchants and publishers via a transparent network for a key leader in online performance marketing and technology.

         Provide innovative tools and analytics to optimize complex performance marketing channel.

 

Key Accomplishments

  Increased revenue by implementing new business strategies and establishing new sales verticals to enhance company reach, along with leading targeted acquisition efforts on CPA / CPL initiatives for the company and actively recruiting new sales publishers focused on forward-thinking CPA / CPL campaigns.

 

Senior Advertising Sales Manager

 

         Spearheaded $25 million in revenue and $5 million in profits throughout tenure for this global performance marketing company, including penetrating a lucrative nutraceuticals market to offer health and beauty products within the company.

         Coordinated efforts among management teams and two junior direct reports, along with training and mentoring top-performing new sales team members which was instrumental in achieving consistent monthly revenue increases.

 

Key Accomplishments

  Increased sales from $0 to $1 million+ monthly, along with continually outperforming companywide peers.

  Liaised among iMarketing, QuoteWizard, Jenny Craig, Zoosk, and Ashley Madison clients.

  Recognized as a Top Performing Salesperson for new accounts and revenues in 2009.

 

Director of Business Development

 

         Expertly analyzed, identified, prospected, and sold all Traffix services encompassing state-of-the-art search engine marketing, lead generation, co-registration opportunities, and mobile solutions to maximize overall bottom-line results.

 

Key Accomplishments

  Secured $300,000+ monthly in billed revenues by proactively introducing new business opportunities for such high-profile clientele as Club Mom, Girls Gone Wild, LifeLock, and eHarmony.

 

 

Director of Business Development

 

         Drove operations growth by directing all facets of business development with regard to providing key content and free software in exchange for opportunities to deliver highly targeted behavioral messages and optimized search results.

 

Key Accomplishments

  Interfaced among ShareBuilder, Reunion.com, Thumbplay, and Vonage (Starz) clients.

 

Client Development Manager

 

         Built and sustained profitable operations by developing and penetrating new sales territories to consistently meet and / or exceed corporate sales targets, along with researching, identifying, targeting, prospecting, and selling new programs.

 

Key Accomplishments

  Generated $5.1 million in contract revenues, including effectively selling new affiliate marketing program contacts to key decision-makers within Fortune 1000 organizations to achieve a 200% growth in client base.

  Worked with clients such as Bell Canada, Bombay Company, Corel, La Quinta Hotels, and Roots Canada.

 

Director of Sales (2000 C 2001) • Sales Manager (1999 C 2000)

 

         Recruited to motivate and turn around an under-performing sales team through the implementation of effective sales training and protocols to support managing clients such as DKNY and Diesel Jeans.

 

Key Accomplishments

  Launched and managed a high-volume White Plains office producing 200+ new client contracts monthly.

  Drove new account acquisitions and sales revenue growth among a previously under-performing team by 400% within a one-year period to achieve status as the #1 producing sales team nationwide.

  Achieved promotion to launch operations of a secondary sales office which encompassed recruiting, training, and managing a 20-member team and overseeing a $1-million budget.

 

Senior Sales Manager

 

         Met and / or exceeded companywide goals through solutions-focused leadership of New York City- and Westchester-based sales teams, including spearheading successful, large-scale identification and contracting of new client accounts, as well as coordinating account efforts among client such as Oppenheimer Securities, Multiple Sclerosis Society, and 21 Club.

 

Key Accomplishments

  Recognized for job performance excellence as a three-time companywide Top Selling Manager, along with attaining prestigious selection as a President s Club participant for exemplary sales management.

 

~ Additional Sales / Account Representative Roles Held Prior to 1994 ~

 

 

Bachelor of Arts in English                                                        State University of New York at Binghamton