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yyyyyy x. yyyyyy
calle de jesus no 6, 4o interior, madrid 28014, spain
(+34) 671 087 808 mobile
career objective
multilingual, results-driven brand manager eager to contribute extensive international marketing field experience towards supporting the employer in optimizing operational and financial performance
profile
ø offer more than four years of progressive product marketing and three years of sales experience
ø excel in developing promotional plans and presenting new launches
ø dynamic communication, presentation, negotiation, and relationship management skills
ø proactively identify and capitalize on opportunities to penetrate and develop markets
ø demonstrated record of highly effective product development and management as well as project management
ø bilingual in spanish and japanese, proficient in english and french, and conversant in portuguese and italian
professional experience
japan tobacco international, madrid, spain 2007 c present
camel brand manager
successfully manage brand in spanish sector; develop and implement below the line (btl) and customer relationship management (crm) marketing plans and policies
effectively monitor key performance indicators and overall efficacy of promotional campaigns, manage 8 million budget
collaborate with and coordinate sales staff and external agencies; ensure accuracy of purchases and logistics for promotional materials
create annual marketing plan and promotional activities
l oreal 2004 c 2007
senior product manager, madrid, spain (10/06 c 8/07)
proficiently managed product category to achieve corporate objectives; consistently met critical goals in time-sensitive environment
developed and instituted above the line (atl), btl, and crm plans; proactively executed strategies and adjusted marketing efforts as required, forecasted based on sales figures and future promotional activities
steered product sales operations to attain leading position in the spanish market
junior product manager, tokyo, japan (10/04 c 10/06)
work on international product development team to develop all facets of new products including concept, formula, packaging, and atl materials; actively proposed new products
managed research program (cut and fgi) to generate and screen new launches; monitored market to remain current with competitor activity and product development
ensured successful international product launch by collaboration with laboratory and external agency, resulting in 200% increase in international brand sales
fujisankei communications international, paris, france 2001 c 2004
associate account manager
responsible for negotiation and sale of tv program licenses in europe; increased revenues by 100% in first year alone
drafted and negotiated contracts
performed business development functions to expand company s operations and businesses in new markets; successfully increased client base while retaining existing customers
estee
lauder company, london, england 1999
intern c travel retailing marketing department
directly assisted brand manager with creating promotional calendar and developing individual airport promotions; gained valuable knowledge of product reference stocks and event planning
education
escp-eap master s in management, city of london university diploma/ french grand école diploma, oxford, madrid, paris, 2002
three years, three countries, three languages programme
specialization in marketing
double major in business and law, carlos iii university, madrid, spain, 1998
received performance-based grants in private law
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