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2839  W 16th Avenue
Vancouver, BC V6K 3C5




Medical Sales Specialist

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Profile of Qualifications


Offering a proven track record of success in medical sales, representing products ranging from medical devices and sutures to medical and aesthetic lasers ~ Extensive network within the medical community; excel in targeting and consulting with physicians, surgeons, hospital/clinic administrators, and key decision makers ~ Dynamic communication, consultation, presentation,  and negotiation skills; expertise in cultivating and maintaining productive relationships and building client loyalty ~ Highly effective in facilitating in-service training of surgeons/physicians and nursing staff, including within operating room and clinical trial settings; successfully completed Medical Industry Professionals course in Operating Room Protocol ~ Decade of success in coordinating and facilitating industry seminars, workshops and media presentations ~ Solid experience in training, coordinating and leading high-performance teams ~ Fluent in both English an French


Key Achievements ~

Ø  Within 18 months of taking over Cutera Western Canada region, grew Alberta territory to justify hiring additional Area Sales Manager specifically for that market; have built and maintained stellar reputation in aesthetic laser industry throughout the region


Ø  Attained President s Club with Cutera, 2006 and 2008


Ø  Impact Player of the Year within first year of joining Cutera, 2006


Ø  Aesthetic Lasers Rookie of the Year, 2006


Ø  Received President s Club Sales Achievement Award, 2004


Ø  Earned 9 Sales Achievement Awards over span of 6 years


Ø  Consistently surpassed Tyco Health quarterly quotas by resourcefully developing and implementing sales strategies focused on product awareness and trials


Ø  Entrusted with personally managing sales and servicing of major Tyco Health clients including McGill Hospital Centres and all South Shore regional hospitals


Ø  Grew Nutro Products sales 200% within first year by strategically recruiting new clients through product awareness campaigns, seminars and tradeshows


Ø  Drove sales to position Pet Science, Ltd. as #1 Supplier to independent pet stores within one year of taking over Quebec district


Ø  Recipient of Canadian Sales Achievement Award for Off Shelf Displays, 1999, as well as Sales Achievement Awards for Rack Additions, 1996-1999 and Item Additions, 1995-1998


Ø  Awarded Canadian Sales Achievement for Most New Stores, 1992-1994


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Lisa Lauchlan                                                                                                             Page 2 of 2

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Professional Experience


Area Sales Manager, Cutera-Brisbane CA US                                                   2006-Present

  Promoted from covering Saskatchewan to BC to assume accountability for Western Canada region, taking on additional Manitoba market

  Drive sales operations, marketing programs and account management targeting physicians as well as Medi spa and clinic owners, with a strong focus on defining and addressing individual client needs and ensuring high levels of satisfaction

  Resourcefully generate leads through multiple venues, from e-mail, mailers and cold calls to networking with industry partners and existing accounts

  Capitalize on opportunity to diversify market penetration channels by coordinating and promoting workshops featuring key speakers; further build presence by delivering presentations/education in Laser Physics to aesthetic school students

  Effectively develop and execute customized physician call plan strategies and build productive relationships with key decision makers, including institutional administrators, to maximize business growth

  Proficiently manage expenses and travel schedules to optimize allocation of resources and boost bottom-line profitability


Medical Laser Specialist, Coherent-AMT-London Ontario                                      2001-2005

  Steered development and implementation of surgical laser programs focused on Quebec market; actively partnered with surgeons spanning ENT, Plastics, Ophthalmology, GYN, and Urology to coordinate purchase of lasers for both operating room and clinical trial applications and provided quality support for in-servicing of hospital/clinic personnel in laser use

  Spearheaded workshops, trade shows, industry events, and in-clinic office calls vital to facilitating thorough market penetration and competitive leveraging

  Persuasively negotiated contracts and effectively responded to hospital tenders


Sales Representative, Tyco Healthcare-Montreal Quebec                                       1999-2001

  Drove revenue growth by successfully negotiating contracts for tenders, volume rebate programs and health care buying groups, with direct accountability for key account sales and servicing

  Provided dynamic new product nursing staff instruction through in-services as well as surgeons in support of operating room trials

  Proficiently formulated sales forecasts and business plans

  Actively attended and participated in sales conferences, trade shows and industry events to boost market presence

District Sales Manager, Nutro Products Ltd.-Franklin,TN US                                 1993-1999

  Successfully managed, maintained and serviced large Quebec territory client base; included overseeing distributor operations

  Contributed sharp communication and leadership skills toward effectively training, developing and managing a high-performance team of 23 part-time demo representatives

  Excelled in negotiating volume discounts and advertising budgets for optimal profitability

  Strategically constructed and installed in-store retail product displays for maximum impact; further drove target market penetration by participating in conferences, trade shows and industry events


Sales Representative, Pet Science Ltd.-Mississauga Ontario                                  1992-1993

  Managed sales of pet accessories and food to Quebec retailers; actively promoted products through numerous Eastern Canada trade shows and drove revenue growth by building loyal buyer relationships


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