Results-driven Sales/Marketing Executive eager to contribute expertise in driving Operations, Business Development, P&L, and Team Building initiatives toward actively working with a dynamic organization in maximizing bottom-line performance.
Ø Strong technical background with the ability to work independently on multiple projects, with specialized knowledge of project management, events and meeting planning, tradeshow and conference management, customer service processes, communication protocols, strategic planning, sales and marketing methodologies, as well as fiscal management of multiple facets of operations.
Ø Effectively lead top-performing teams in concerted efforts to maximize company revenues.
Ø Excel in defining and implementing policies, procedures and operational systems that boost productivity, efficiency and quality of operations.
Ø Competent leader and mentor who is able to create a team environment, including building collaborative relationships, training peers to perform at maximum efficiency, and the capacity to form cross-functional coalitions in order to ensure knowledge is shared across departmental lines.
Ø Consistently focus on ensuring development of efficiency best-practices.
Ø Proven ability to adapt and develop necessary skills to diverse organization needs.
Ø Technology savvy and proficient in multiple software systems, including MS Office Suite and Salesforce CRM platform.
Ø Demonstrate focused leadership skills in collaboratively spearheading new business planning as well as leading top-performing team of junior staff.
Ø Demonstrate dynamic leadership qualities and strong communication skills in successfully steering planning meetings and delivering comprehensive strategies.
Ø Capable of in-depth research and data analysis with the purpose of improving efficiency best practices and productivity.
Ø Develop and implement numerous protocols and policies with the purpose of identifying and resolving relevant customer issues in a proactive manner.
Ø Increase revenue streams by establishing market wide policies and procedures related to data analysis.
Ø Work to standardize cross-departmental protocols between various departments in order to break down silo mentality and increase knowledge sharing.
Ø Strategically diversify revenue streams and grows sales by expanding primary service lines into new markets.
Ø Skilled at managing multiple projects and leading teams in cross-functional, concerted efforts to increase company-wide revenues.
Ø Stay abreast of most up-to-date demographic trends and data in order to offer most viable recommendations to clientele base.
Ø Orchestrate meeting planning services with a focus on client needs assessment, vendor relations, site inspection, cost analysis, set-ups, audio-visuals, speaker procurement, guest transfers, transportation, off-site entertainment, reservations, and menu selection for breakfasts, luncheons, and dinner buffets.
Ø Serve as direct point of contact for client, vendors, and participants concerning meeting specifications, requirements, preferences, registration, confirmations, cancellations, schedules, cost summaries, and RFPs.
Ø Proactively track and summarize budgets for annual meetings and medical symposiums, and organize physician-participatory information stored in client s database-driven on-line registration form.
Ø Expertly advise on travel and entertainment options specific to geographical venues, employing information gained during extensive business travels.
Ø Diplomatically enforce negotiations with vendors to arrive at mutually agreeable, cost-saving solutions.
Ø Effectively manage and support staff relevant to specific projects in order to complete assignments on time and on budget.
Ø Regularly schedule reviews and tracks progress of particular projects.
Ø Possess an extensive knowledge of fiduciary practices, policies, and regulations and can apply this knowledge in terms of budgets, forecasting and projections, as well as financial analysis.
Ø Manage corporate websites; prepare and maintain content, oversee technology teams.
Ø Provide project leadership to employees for Web site production, including budget control, production timetable, status reporting, client/project team coordination, and quality assurance.
Ø Establish and implement infrastructure for series of 10 educational seminars across the United States, including managing logistics and recruiting attendees.
Ø Coordinate public relations campaigns as well as implement and support various marketing package plans.
Ø Write and edit press releases as well as create collateral marketing tools including but not limited to brochures and presentation decks.
Ø Collect and analyze data necessary for comprehensive market and competitive analyses.
Ø Directly assisted in the development of creative sales strategies to increase exposure to targeted accounts, particularly involving challenging referral sources.
Ø Implemented series of 10 educational seminars across the United States targeting dental market, resulting in a 90% increase in sales in the first quarter of 2005. Additionally resulted in rapid market growth among this targeted demographic which merited an increase in the company sales force to manage this growth.
Ø Chosen by executive management to lead and direct sales force related to company growth.
Ø Received numerous customer comments regarding outstanding service.
Ø Initiated and implemented revisal of firm s client billing system, resulting in significantly improved cash flow.
Sales & Marketing Representative, Itamar Medical Ltd. 2004-2008
Main responsibilities included development and implementation of comprehensive sales and marketing plans to increase product exposure into existing as well as potentially new markets.
Marketing / Meeting Planning Consultant, Clinical Decision Sciences 2003-2004
Main responsibilities included strategic collaboration with departmental resources to determine specific needs related to specialized events designed to increase market awareness of products and services.
Marketing Associate, Elsevier Science/Physician s Decisions Ltd. 2000-2002
Responsibilities included creation and execution of comprehensive marketing plans, relevant sales protocols, as well as creative collateral for use by sales team to aid in product and service exposure to various client niches.
Account Executive, Shandwick International 1999-2000
Primary responsibilities included inclusive management of multiple accounts, billing processes, customer service protocols, and new business development.
n B.A. C Marketing Communications, Griffin College
n Independent Travel Agent C Vegas Certified, TA University Trained, CLIA Trained
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