yyyyyy x. yyyyyy
(xxx-xxx-xxxx • email@example.com
profile of qualifications
results-oriented, creative communications / public relations professional who specializes in social gaming and mobile marketing industries eager to offer 9+ years experience in client relations, strategic analysis, business planning, and product development / presentation. top-performer who can contribute solid networking abilities to develop valuable professional relationships and build a substantial client base. excellent communicator who can handle multiple business assignments within high-pressure, deadline-driven environments. ambitious self-starter who demonstrates strong attention-to-detail and sharp analytical and problem-solving skills.
key areas of expertise
business communications product presentations advertising / marketing team building / training
strategic analysis / planning product lifecycles public relations workflow prioritization
product development business networking account management client / customer relations
ø played a significant role in leading the social gaming website from obscurity to top 8,000 status on alexa.
ø improved stickiness rates 13x by resourcefully creating and implementing targeted tools within games and company site.
ø increased conversion of paid members 800% by expertly authoring and testing individual-specific ad copies and site content.
applied dynamic product development talents toward conceptualizing social games in various genres to include directing and managing key assignments for a cross-functional, 18-member team to maximize use of resources and meet set operational objectives.
interfaced among top social game developers and affiliates to build strategic alliances and ensure continued growth of content.
led social game development in diverse genres whereas 6-7 titles achieved consistent status within the site s top 10 list.
ø strategically steered conceptualization, launch, and promotion of 6 innovative, new short- and long-term projects within 8 months (i.e. wap, sms / stk, voice portal) of which 2 contributed toward 43% of total product revenue.
contributed strong leadership skills toward initiating multifaceted teams to support comprehensive product base throughout lifecycles.
boost revenue by customizing / pitching existing mobile marketing solutions to non-operator clients and content providers / aggregators.
developed and nurtured critical partnerships with operators / non-operator clients, content providers, aggregators, and media.
ø honored with highest billing, most high-profile accounts, and maximum revenue achieved companywide throughout length of tenure.
ø recognized for job performance excellence by receiving a promotion from trainee to account executive within 3 months of hire.
ø grew the company from initial start-up operations to one of the largest nationwide communications agencies.
met and / or exceeded business goals by developing and managing large-volume account portfolios for such high-profile organizations as bombay stock exchange, utv, p&g, walden group, teleshopping network, and french trade commission, among others.
built valuable client base and superior media relations via strategic communications efforts instrumental in generating substantial revenue.
optimized bottom-line results by organizing and promoting a trade exhibit of luxury french goods with 8,000+ visitors and 400+ media articles / clips for the french trade commission, as well as producing 300+ clips in 2 weeks for a tempo tissue (p&g) idea initiative.
master s in marketing communications bournemouth university (uk)
key coursework: advertising • public relations • direct marketing • interactive media strategies • market research • principles of branding • integrated marketing communications • consumer psychology
bachelor s of commerce sydenham college of commerce & economics (india)
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