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yyyyyy x. yyyyyy

 

0000 xxxxxx xxxx , xxxx , xxxxx 00000  •  h: xxx-xxx-xxxx  •  c: 914.299.9347  •  glenperry4@ gmail.com

 

 

director new business development

 

consumer brand identity product development national sales/marketing

 

results-driven executive specializing in business development eager to contribute expertise in developing and implementing targeted corporate branding, marketing and sales strategies toward actively supporting the employer in optimizing bottom-line performance ~ keen eye for determining and capitalizing on consumer trends to optimize brand positioning ~ expertly analyze industry activities to facilitate competitive pricing structuring ~ excel in identifying profitable opportunities to drive business growth, capture lucrative markets and maximize competitive leveraging ~ accomplished background in start-up launches, new ventures and acquisitions/mergers ~ dynamic communicator and negotiator

 

________________________________key achievements_________________________________

 

ø  successfully led hot shots, inc. s business development efforts for four major brands positioned in two distinct markets with 32 sub-product categories; grew annual corporate revenues by 600% to $24m by building client base for branded, unbranded, and private label production

ø  profitably oversaw sales and marketing operations for hot shots during critical growth phase c established national and regional sales force, personally travelled to and qualified numerous overseas production sites, and implemented cost controls and process improvements

ø  maintained full bottom line p&l responsibility through corporate acquisition of hot shots by ronnie, inc. and boosted revenues by 32%; negotiated labor and full package production contracts to develop multiple product lines for national and regional big box retailers, specialty stores, and department stores; awarded vendor of the year for three consecutive years by target stores

ø  increased ronnie, inc. s top and bottom line performance by 91% over three-year period

ø  applied dynamic leadership qualities toward successfully building and directing a top-performing team of 35 regional and national sales professionals generating over $28m sales volume

ø  achieved revenue increase of 310% throughout tenure in position with phoenix group; produced more than $16m in annual sales

ø  facilitated e-commerce sales and expand internet presence for cosmos communications clients through targeted ppc, seo, and organic search strategies

 

__________________________________career path___________________________________

 

vice president c business development, cosmos communications, inc., new york, ny                        2007 c present

  proficiently direct strategic branding efforts and print/interactive marketing campaigns for a diverse group of clients

 

vice president c business development, rea advertising agency, new york, ny                                 2005 c 2007                                             

  successfully branded, positioned, and promoted fortune 1000 companies through innovative multi-media communication strategies

 

national sales manager c vp marketing, the phoenix group, charlotte, nc                                           2001 c 2005

  recruited to start up and lead national marketing initiatives for young men s consumer products company; directed all aspects of new branded and private label sales division, built team of independent sales representatives, designed and executed comprehensive marketing strategy, and fostered key client relationships

 

vice president c sales & marketing, ronnie, inc. (formerly hot shots, inc.), new york, ny                    1989 c 2001

  proactively led cross-functional teams inclusive of sales, design, manufacturing, costing, and production engineers

 

~ prior professional background information available ~

 

  ____________________________________education___________________________________

 

bfa in communications, new york institute of technology, old westbury, ny

 

  ______________________________professional development___________________________

 

dale carnegie: high performance teams


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0000 xxxxxx xxxx , xxxx , xxxxx 00000  •  h: xxx-xxx-xxxx  •  c: 914.299.9347  •  glenperry4@ gmail.com

 

 

date

 

 

 

hiring agent name

title

company name

address

city/state/zip code

 

dear _______,

are you seeking a driven leader to support you in maximizing performance? my proven ability to strategize new business development and consumer goods branding and drive national distribution and expansion plans makes me an excellent candidate for a insert target job title position with your organization. i offer the unique combination of expertise in spearheading initiatives to generate rapid business growth as well as facilitating hands-on administration, corporate planning, and team leadership that consistently results in maximizing bottom-line profits.


as demonstrated in my resume, i have a keen talent for identifying and capitalizing on opportunities and applying my sharp business acumen toward consistently surpassing performance goals.  over the course of my career, i have built a solid track record of success, ranging from increasing revenues by as much as 600% and generating as high as $28m in annual volume to increasing bottom-line performance 91% and building/directing high-performance sales teams. with my extensive and diverse executive-level experience, i am able to deliver immediate results for your company

 

as a collaborative member of your team, i am confident that i could be a valuable asset to your company, and look forward to interviewing with you in the near future to discuss how my background uniquely supports your company s vision and objectives.  please feel free to contact me with any questions or to discuss a convenient time to explore future career opportunities.


professionally,



 

yyyyyy x. yyyyyy

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