yyyyyy x. yyyyyy

0000 xxxxxx xxxx , xxxx , xxxxx 00000

phone: (xxx-xxx-xxxx

abc@xyz.com

 

career objective

 

creative, collaborative and versatile marketing communications specialist eager to contribute extensive talents toward supporting a progressive organization in maximizing brand awareness, competitive positioning, and marketshare.

 

areas of expertise

 

         proficiency in concept development and execution, using graphic design software, and navigating high-impact corporate branding efforts.

         solid experience in coordinating participation in trade shows and various industry events with exemplary project management skills.

         excels at researching and anticipating market trends, fusing resources, conducting competitive analysis, and advancing company directives through innovative communication initiatives.

         leverages keen eye for detail to create visually-appealing marketing pieces and promotional materials.

         well-developed blend of decision-making and multi-tasking skills; gracefully balances competing demands.

         reputation for professionalism, judgment, integrity and problem solving abilities; seasoned experience in planning and executing public relations campaigns, trade show participation, and special events.

         employs exceptional planning and organizational skills to complete all initiatives with strict adherence to budget and timeline parameters.

         adept at motivating teams to enhance, defend and fortify corporate brand and reputation among media, employees, target market, and general public.

         proven experience in special event management; confidently solicits local businesses for sponsorships and prizes.

professional experience

 

applied signal technology, inc., arlington, va, 2004 to present
senior marketing communications specialist

         apply dynamic multi-tasking expertise to orchestrate public relations initiatives, special events, marketing and advertising efforts, and graphic design activities.

         analyze, formulate and implement comprehensive marketing communications plan encompassing trade shows, conventions, seminars, and other events.

         resourcefully write and design copy, graphics, and layout for marketing materials and product advertisements.

         standardize messaging by producing marketing templates for powerpoint presentations, data sheets, and press releases to accurately and effectively reflect corporate image and brand.

         spearhead marketing campaigns spanning advertisements, direct mailings, e-mailings, and articles, consistently ensuring key strategic messages are precisely aligned with target audiences.

         leverage outstanding written communication skills to compose press releases for contract wins, new technology development, patents, special events, and employee announcements.

         championed design, launch and management of the technology times, an informative quarterly newsletter for employees and customers.

         strategically overhauled company website critical to ensuring alignment with new corporate branding effort. (www.appsig.com)

 

continued

 

 

 

general dynamics, arlington, va, 2003 to 2004
senior marketing communications specialist

         played a pivotal role in devising and launching marketing communications programs with an emphasis in advertising, industry events, and press releases.

         combined first-rate critical thinking skills with excellent foresight to design and produce marketing materials such as brochures, data sheets, trade show signage, and advertisements.

         tasked with assembling proposals and presentations geared to support sales team in securing new business.

         recognized by general dynamics advanced information systems with best in virginia communications award in 2004.

         presented with two star awards in march and june of 2004 for displaying exceptional performance.

 

anteon corporate, district of columbia, 2002 to 2003
program management specialist / webmaster

         exercised solid analytical thinking skills to define and prepare talking points for congressional and industry briefs, and produce program fact sheets for offsite presentations and trade events.

         selected as employee of the month as a result of successfully developing interactive and educational website for coast guard's deepwater program (www.uscg.mil/deepwater); maintained website by posting updates, speeches, briefs, and media releases on a weekly basis.

         designed, composed and distributed monthly program newsletter.

 

earlier experience includes roles as special events coordinator, whitetail mountain resort, mercersburg, pa, 2001 to 2002 (seasonal), special events/marketing intern, harper s bazaar, new york, ny, 2001 (internship), and sales associate, donna karan international, new york, ny, 1999 to 2001.

education

 

fashion institute of technology, new york, ny
bachelor of science degree, advertising and marketing communications, 2001
associate s degree, fashion merchandising management, 2000

         3.95 gpa

         recipient of new york times scholarship, women in advertising scholarship, and dean's academic scholarship, 2001.

 

professional development / training:

 

thinkbig s adobe after effects cs3

 

beginner, intermediate and advanced html, westlake internet training center, washington, dc, 2002

 

web design techniques and programming languages, hagerstown community college's web design academy, 2002

 

certified in desktop publishing, thomson education direct

 

computer skills

 

adobe creative suite production premiere ~ serif pageplus ~ microsoft office (word, excel, and powerpoint) ~ microsoft frontpage ~ macromedia dreamweaver

 

yyyyyy x. yyyyyy

0000 xxxxxx xxxx , xxxx , xxxxx 00000

phone: (xxx-xxx-xxxx

abc@xyz.com

 

 

 

 

date

 

 

hiring agent name

title

company name

address

city/state/zip code

 

dear__________________:

 

i am currently seeking a career opportunity in a marketing communications capacity and am submitting my resume for your review. in advance, thank you for your time and consideration.

 

as indicated in the accompanying resume, i bring to you a solid background in devising and managing marketing and advertising campaigns, significant event planning experience, and an exemplary blend of talents in trade show participation, graphic design, and orchestrating marketing campaigns and communications plans from concept creation to final execution. to complement these qualifications, i offer consummate organizational, multi-tasking, design, and presentation skills which are paramount as a marketing communications specialist.

 

as a proactive contributor to your organization, you will find me to be a motivated professional committed to supporting you in achieving your objectives through superior self-initiative, outstanding leadership attributes, and unparalleled ingenuity. i am confident that i could be a valuable asset to <insert name of organization>, and will call you later in the week to see if we can schedule a time to meet.

sincerely,

 

 

 

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