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Yyyyyy x. yyyyyy

10630 Rue D' Azur - Reno, NV 8951xxx-xxx-xxxx ▪


Senior Management Executive



Offering 20+ years experience in the casino industry in five different gaming jurisdictions including New Jersey, Illinois, Mississippi, Missouri and Nevada, with consistent results in achieving fiscal and organizational objectives. Strong leader who excels in training and directing top-performing teams. Effectively establish and manage key relationships with decision makers and strategic partners. Define, develop and implement targeted action plans to maximize operational productivity, efficiency and profitability while decreasing expenses and meeting budget requirements.


Product Management & Marketing Strategic Planning Team Leadership Profit and Loss

Financial Analysis Pricing Marketing & Product Development Regulatory Compliance

Negotiations Public Speaking Vendor Relations Resource Allocation/Administration

Key Recent Achievements


  Recognized as one of Twenty People to Watch by Global Gaming Enterprise in 2009.

  Won Great Women of Gaming 2007 Rising Star Award from Casino Enterprise Management in 2008.

  Received the Nevada Women of Achievement Fund Award in 2006.

  Innovatively designed, developed and implemented strategic roadmap and product plan, comprising of approximately $100 million in Research and Development spend, for products in eight different product categories including International specific modifications.

  Appointed to serve as Chairman of Executive Pricing Committee, with full accountability for establishing pricing, promotions and policies for all product segments, which accounted for approximate annual revenue of $2 billion.

  Played a key role as a member of ERP (Enterprise Resource Planning) Committee, which decided company-wide business initiatives.

Career Background


International Game TechInternational Game Technology, Reno, NV                                   2003-2009

Vice President Product Management (2005-2009)

  Contributed industry expertise and dynamic leadership skills toward managing slot product strategy and implementing a market-driven approach to product development.

  Exhibited advanced communication and negotiation skills in building key relationships with new brand licensors and developing agreements for the recurring revenue segment while discontinuing those licensed brands that no longer met market needs. 

  Strategically expanded to new jurisdictions throughout Mexico, Washington and Florida to diversify revenue streams, leading to increased market share.

  Minimized expenses by introducing electronic marketing efforts for sales force and customers.

  Decreased machine costs by annual rate of 4-5%, in direct collaboration with engineering departments.

  Launched and directed introduction of six new cabinets including new Multi-Layer Display technology.

  Significantly increased video reel output by spearheading resource planning efficiencies and establishing best practices for continued development of successful products.

Director of Southwest Region Sales (2004-2005)

  Demonstrated solid leadership qualities in overseeing 12 Account executives, including MJP for the Southern NV Resort Segment, New Mexico, and Arizona, with strong focus on optimizing productivity.

  Effectively managed accounts and prepared strategic arrangements that included all product categories to maximize Megajackpot product placements. 


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International Game TechInternational Game Technology, Reno, NV                                   2003-2009


Director of  MegaJackpots C Southwest Region (2003-2004)

  Managed, mentored and motivated Megajackpot account executives, playing an instrumental role in the development of top performing team members.

  Maintained full accountability for all Megajackpot signage and Silver strike products.


Harrah s Entertainment, Las Vegas, NV                                                                                       2001-2003

Corporate Director of Participation and Used Inventory

  Promoted maximum productivity from recurring revenue products by strategically planning, coordinating and collaborating closely with 26 casino properties.

  Decreased recurring revenue products by an estimated 900 units equating to an annual cost savings of $7 million, and a 3-year perpetual value of $50 million.


Stations Casinos, Las Vegas, NV                                                                                  1996-2001

Vice President of Slot Operations C Palace Station (1998-2001)

  Led slot operations and technical teams and oversaw P&L to meet and exceed high corporate standards in a highly competitive locals market.

  As a member of Executive Management team, reported directly to General Manager and conducted comprehensive review and analysis of daily financial and slot machine performance analysis.

  Innovatively identify and develop new ideas and creative merchandising plans for the slot floor on an ongoing basis to generate excitement and interest.

  Ensured critical compliance with all NV Gaming Control Board regulations and Internal Control Submissions.

  Exhibited solid management skills in directing a prompt and efficient recovery from the flood and fire during July 1998; maintained daily operations with minimal interruption while overseeing construction and insurance responsibilities.

Director of Slot Operations C Station Casino St. Charles, St. Charles, MO (1997-1998)

  Responsible for P & L and all aspects of the slot department for a riverboat casino within a gaming jurisdiction with a $500 loss limit. 

  Defined, developed and recommended novel marketing and product ideas to optimize revenue and promote superior customer service and satisfaction.

Slot Operations Manager C Station Casinos Kansas City, Kansas City, MO (1996-1997)

  Built top-performing personnel vital to supporting enterprise-wide operations by strategically recruiting and effectively interviewing, screening and testing candidates.

  Proficiently established policies and procedures for the slot operations department for the third largest casino with over 3,300 slot machines and over 270 employees.

  Proactively involved in the creative design, pricing, and organization of a $5 million sign package featuring themed areas.


Prior Experience


Progressive Systems Representative - International Game Technology, Tunica, MS

Manager of Casino Accounting - Hollywood Casino, Aurora, IL

Financial Analyst - New Jersey Casino Control Commission, Atlantic City, NJ

License & Professional Training


Missouri Level One License

Pricing Strategies Course - The Wharton School, 2007

Practical Product Management, 2006

Professional Affiliations


Judge for Great Women of Gaming Awards - Casino Enterprise Management, 2009

Association of International Product Marketing and Management, 2007

Participated in numerous Gaming Panels at G2E, Southern Gaming Summit, and CasinoFest

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