yyyyyy x. yyyyyy

(xxx-xxx-xxxx • abc@xyz.com

 

 

profile of qualifications

 

results-focused sales professional eager to contribute proven account management, business development, advertising / marketing, and customer service experience toward supporting an employer in maximizing success.  top-performer with the ability to identify lucrative sales opportunities for capturing new business accounts, developing existing clientele, and achieving solid leveraging in highly competitive territories.  excellent communicator who utilizes sharp networking abilities to develop valuable professional relationships and build a substantial client base.  ambitious self-starter who can negotiate with prospective clientele within high-pressure situations to close all sales.

 

key areas of expertise

 

account management                              advertising sales                                marketing campaigns                              customer service

client / vendor negotiations                    business development                       media planning / buying                           interpersonal relations

team building                                          budget control                                   fiscal management                                  copywriting / editing

 

business accomplishments

 

         directed over $80 million in annual advertising sales and effectively built a profit-driven sales, support, and finance team.

         achieved advantageous client / vendor negotiations by showcasing dynamic interpersonal relations skills and liaising among a diverse consumer base across wide-ranging retail categories.

         ensured the highest levels of client satisfaction were achieved at all times in the overall maximization of company revenue by negotiating, securing, and following up on major business accounts.

 

professional synopsis

 

 

owner / president

         direct a $3.5-million business providing account management, creative marketing campaigns, and media planning / buying services to include delivering high-volume newsprint-, radio-, tv-, direct mail-, and internet-based projects on time and within set budgets.

         drive business growth by recruiting, training, and supervising top-performing teams to include creating targeted professional development programs in coordination with strategic business objectives.

         utilize sharp analytical proficiencies to handle all financial management processes (i.e. payroll, billing, accounting), along with ensuring the proper documentation of fiscal values through accurate recordkeeping practices.

         display strong materials organization abilities to include aptly determining necessary points-of-emphasis while effectively editing materials according to individual client requests, in-house editorial styles, and / or standardized formats.

         instrumental in leading copywriting and editing efforts for all marketing collateral and promotional materials.

 

 

retail advertising manager major accounts (1993 c 1995)

         applied strong communication, consultation, and presentation skills toward managing high-profile national accounts (i.e. sears, kmart, and radio shack), as well as financial advisers (i.e. chemical bank, citibank, and fidelity), publishing houses, and book retailers.

         planned, allocated, and administered budgets to optimize financial resources, control costs, and increase bottom-line profits.

 

assistant manager local advertising (1992 c 1993)

         expertly assessed consumer advertising needs and formed key relationships with a broad-based clientele, along with directing a team of sales representatives and support associates to generate exceptional business retention rates.

         proactively created numerous special sections and successful advertiser incentive programs.

 

additional professional roles held with newsday, inc. prior to 1992

 

education

 

bachelor of science in journalism

bradley university