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Yyyyyy x. yyyyyy



xxxxxx Surrey Park Trail l Xxxxxx, XXXXXX xxxxxx l (xxx-xxx-xxxx l



Results-driven Sales Professional specializing in high-profile and image-based marketing programs / events

eager to offer dynamic Business Development, Account Management, and Strategic Trend Analysis

skills xxxxxxined from 14+ years experience in sports and consumer luxury / lifestyle industries.



Key Areas of Expertise



High-Volume Sales / Marketing                  Corporate Branding                    Quality Team Building                  Client / Vendor Relations

Business / Program Development               Strategic Trend Analysis              Training / Development              Community Relations



Professional Synopsis



Independent Sales Contractor

Sports Unlimited / Sporting Family / Business-to-Business / Points North Maxxxxxxzines, Alpharetta, XXXXXX        2003 C 2009


         Applied dynamic leadership talents toward evaluating corporate sales and branding strategies; developing / redeveloping short- and long-term sales / marketing objectives; and creating programs and promotions to improve revenue and business growth.

         Built alliances with corporations, agencies, athletes, entertainers, sports orxxxxxxnizations, and the community to raise brand awareness, increase sales, and maximize industry partnerships which ensured continued dominance within competitive markets.

         Led top-performing internal / external sales teams on local and national levels, as well as delexxxxxxting staff tasks to meet all goals.

         Optimized bottom-line results by creating and selling advertising / sponsorship / partnership promotion packages, along with developing and promoting corporate and group sales programs and incentives.

         Rebranded youth sports publication and managed all maxxxxxxzine writers, editors, freelancers, production, and sales personnel.


Business Development Director

Spa Sydell, Alpharetta, XXXXXX                                                                                                                                            2002 C 2003


         Strategically steered business development efforts by creating, orxxxxxxnizing, and directing corporate group sales programming to include proactively initiating high-level corporate partnerships and alliances to elevate brand awareness and company revenue.

         Drove business growth by recruiting, training, and managing reception, massage, esthetician, retail, and support teams.

         Contributed solid communication abilities toward handling all media relations and orxxxxxxnizing creative publicity opportunities.

         Expertly analyzed and executed sales projects and created presentations for delivery to inside / outside sales reps and staff.

         Established and monitored sales activities, along with demonstrating strong orxxxxxxnizational skills toward preparing reports.


Communications / Community Relations Manager

Internet Security Systems, Atlanta, XXXXXX                                                                                                                 2000 C 2002


         Spearheaded a communications and community relations program to include implementing corporate contributions initiatives; collaborating with executive-level management and employees; and actively networking for community and corporate events.

         Maximized comprehensive communications efforts by developing an online internal newsletter, along with creating a print / online maxxxxxxzine for employees, customers, and VARs to support critical company vision, values, and goals.

         Played a vital role in sustaining positive public relations by orxxxxxxnizing charitable events to assist with corporate giving activities.


Sales Director

Trans Med, Atlanta, XXXXXX                                                                                                                                                 1995 C 2000


         Utilized broad scope of professional sales experience to introduce a specialized home healthcare courier company to market to include creating results-driven sales / marketing materials to support operations growth and revenue enhancement.

         Evaluated industry trends to support company vision and innovation, as well as to maintain a satisfied and loyal customer base.

         Boosted client retention rates and revenue growth by developing and implementing pioneering customer rewards and incentive programs, along with effectively managing all vendor relationships to guarantee seamless sales / business processes.


~ Additional Professional Roles Held Prior to 1995 ~



Professional Development and Technical Summary



Corporate Citizenship Certification

Boston College


Microsoft Office Suite • Maxxxxxxzine Manager • SpaBiz • Internet Applications

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