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Yyyyyy x. yyyyyy

0000 xxxxxx xxxx , xxxx , xxxxx 00000

Home: (xxx-xxx-xxxx

Cell: ( xxx-xxx-xxxx  



Senior-Level Management Executive eager to contribute significant operations leadership, strategic planning, project management, and consultative expertise toward supporting a dynamic employer in optimizing bottom-line performance.




         Offer strong entrepreneurial background and proficiency in business development/growth, staffing, customer relations, call center management, and P&L accountability.

         Apply sharp planning abilities to develop policies and procedures, administer budgets, perform forecasting, and steer effective cost control.

         Considerable talents in recruiting, training and managing sales teams.

         Optimize competitive leveraging through frequent and meticulous market research, industry awareness, marketing and promotions, and new product/service offerings.

         Extensive human resources expertise encompassing recruitment, hiring, training, counseling and performance evaluations. 

         Exercise proven financial acumen to analyze and determine employee wage structure, integrate incentive programs to optimize productivity and performance, define and track budgets, and slash expenses.


Professional Experience


Family Fitness at Wading River Health Club/Premier Sports Consultants, 2003 to Present

Founder / Owner / Athletic Trainer  

  • Founded, developed and currently direct all operations inclusive of marketing, membership sales, advertising, member relations, business development, and client service.
  • Leveraged proactive marketing and advertising proficiencies to launch opening of fitness center with 240 pre-registered members. 
  • Innovatively spearheaded marketing strategy which boosted membership sales by 726% within three years.
  • Created customized training regimes for clients ranging from athletes to individuals recuperating from injuries; educated members in aerobics, strength training, speed training, circuit training, core training and nutrition.


Premier Sports, 1998 to 2003

Consultant / Manager / Operator

         Spearheaded daily business operations encompassing sales, print and radio advertising, budgeting, and business development.

         Applied polished leadership talents toward recruiting, training, developing and motivating sales team in generating $1.3M in gross revenue. 




Yyyyyy x. yyyyyy ~ Page 2 of 2


Professional Experience continued


         Championed initiatives to increase sales by more than 40% over a two-year period.

         Exercised excellent skills in cost control to lower advertising expenses by 22% while coaching 18 sales representatives in increasing business.


E.L.S. Associates, Hicksville, New York, 1989 to 1998


         Played a lead role in training top-performing sales executives, consistently focusing on strategic sales and marketing, negotiating, closing, customer relations, communication skills, and rapport-building.

         Resourcefully designed and presented compelling and informative sales proposals to secure new business and drive revenue growth.

         Enhanced qualifying processes for potential clients, successfully decreasing advertisement costs by 25%.

         Conceptualized, launched and tracked marketing and sales strategies to produce over 30% of company s total annual revenue. 

         Adeptly managed, maintained and grew 151 accounts representing $340K in annual revenue while concurrently directing, motivating and coaching sales force and elevating profitability.


Professional Development


CPR/AED Certification C American Heart Association


AAPTE Certified C Level 1 Personal Trainer Health Fitness Instructor


Extensive Health and Fitness studies, Hofstra University, Uniondale, New York,  2005 to 2006


Leadership & Community Involvement


Coach, Miller Place Lacrosse     


Coach, Mt. Sinai Soccer Organization


Coach, PAL Football Long Island Sound Sharks Organization


Coach, Keith Osik s Major League Instruction Baseball


Volunteer, Special Olympics of New York

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