Dedicated Senior Editor with seasoned background in B2B publishing seeking opportunity where strong  project leadership talents will provide an immediate and positive impact to a progressive company.

 

Areas of Strength:

 

 

Writing & Editing

Research & Fact Checking

Copywriting

Proofreading

Print And Online Content

Vendor Relations

Traditional & Digital Printing & Production

Traffic Coordination

Budget Administration

Team-Building and Leadership

 

Achievements:

 

  Boosted international sales revenues for Thomas Publishing by $150K through strategic redesign of global media kit featuring informative, appealing and persuasive product descriptions.

  Uncovered $100K in additional revenue by researching and identifying industrial companies with key products that would become advertising sales leads.

  Wrote and improved website content to increase Thomas Publishing visitors and traffic by 35%.

  Championed launch of company s first searchable multi-lingual website and CD-ROM product in 10 languages including Chinese and Japanese.

  Grew advertising revenues 20% by proactively exploring and uncovering strategies to improve content and information in all print and electronic products.

  Expedited workflow productivity 10% by actively participating in data migration from older content management system to improved enterprise system.

  Heightened editorial email fax broadcast response rate 20% via re-design of editorial listing form.

  Accelerated department productivity 30% by streamlining process to compile advertiser profiles for email distribution.

 

Qualifications In Action

 

Thomas Publishing Company, LLC                                                           New York, NY, 1989 to 2009

Continually advanced through series of promotions based on proven results, expertise, and work ethic.

Senior Editor      (2001 to 2009)       

         Directed, motivated and managed team of editors in maintaining extensive Web directory (Thomas Global Register) of 700,000+ industrial suppliers and 3 million product listings in nine languages.

         Wrote and edited content for online newsletters, product alert emails, press releases, marketing materials, sales brochures, and global media kit. 

 

Continued

 

 

 

 

 

Professional Experience continued

 

 

         Partnered with website developers, technical professionals and marketing staff throughout project phases.

         Coordinated production department activities to consistently meet deadlines, ensure appropriate print ad placement, and lower processing expenses by 20%.

 

Senior Managing Editor      (1997 to 2001)

         Managed daily editorial aspects of American Export consisting of print, CD-ROM and web-based products and services for industrial buyers and suppliers worldwide.

         Trained, supervised, and delegated tasks to editorial staff to ensure accuracy of printed materials.

         Compiled and distributed informational mailings, successfully maintaining 100% accuracy rate for all print products.

         Introduced company s all English-Chinese language directory in both Mandarin and Traditional characters, critical to successfully expanding Sino-American trade relationships.

         Received letter of recognition and E-Star award from Department of Commerce for excellence in exporting.

 

Advertising / Traffic Editor   (1994 to 1997)

        Promoted from Editorial Coordinator role and tasked with proofreading editorial content for American Export Group (AEG).

        Teamed with ad agencies, advertisers, in-house sales and production departments on ad placement to ensure precise adherence to timeline and quality parameters.

        Secured $30K in vendor savings by orchestrating editorial mailings to 42,000 companies in less than a week.

        Maintained 100% accuracy for ad placement by strengthening cohesiveness between staff and clients, and streamlining communication flow and material tracking activities.

 

 

Education

 

BA Degree in Communication Arts & Media, Queens College, Flushing, New York