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yyyyyy x. yyyyyy              0000 xxxxxx xxxx , xxxx , xxxxx 00000

                                                                                                                  (xxx-xxx-xxxx •


career objective


accomplished national sales and marketing executive eager to contribute extensive business development, broker management, accounting / financial analysis, and client / vendor relations skills toward supporting a dynamic company in maximizing profit performance.




ø  capable of meeting and / or exceeding all set sales goals / forecasts and operational profit objectives.

ø  adept at developing strategic sales / marketing endeavors, including successfully organizing and managing brand promotional activities and special events programming / tradeshows.

ø  seamlessly blend strong decision-making abilities with outstanding organizational skills, solid leadership attributes, and successful interpersonal relationship-building techniques.

ø  contribute precise problem-solving proficiencies, proven analytical abilities, sharp troubleshooting techniques, and excellent written and verbal communication skills to any professional environment.

ø  actively communicate a company s vision, value, and goals in order to profitably ensure both a consistently successful organizational performance and a continually satisfied and loyal customer base.

ø  demonstrate dynamic prioritization and time management skills, including quickly identifying and resolving daily problems in a proactive and productive manner.

ø  expert at performing independently or within a team to exceed all organizational goals.


professional experience


national sales director

organic milling, san dimas, ca                                                                                     2004 c present

ø  successfully perform the development and launch of new and innovative licensed product lines within a well-respected, long-time manufacturer of over 400 formulations of granolas and cereals, along with actively working with research teams in the production of optimal concepts to meet retailer and consumer needs.

ø  dynamically produce all effective sales plans, forecasts, and brand and trade marketing programs tailored to individual customers, such as a profitable tie-in program with disney dvd releases.

ø  serve as a proactive corporate liaison for all national accounts management, including facilitating business relationships with wal-mart, target, safeway, kroger, and albertson s.

ø  maintained responsibility for all retailer placement and promotional fees negotiations, as well as overseeing private label programs and branded business activities.


retail account manager southern california / stater brothers markets

acnielsen, chicago, il                                                                                                          2003 c 2004

ø  oversaw daily activities of various assigned accounts by carefully developing and resourcefully implementing solid business relationships with high-profile corporate executives, including actively creating and distributing necessary analysis and reports to assist management in determining profitable decisions.

ø  applied exceptional strategic planning and organization skills as a key point of contact in coordinating and supporting all operational projects.

ø  designed and implemented best practice methodologies and continuous improvement programs to achieve cost-effective alignment with client-based corporate goals.


yyyyyy x. yyyyyy

                                                                                                                         (xxx-xxx-xxxx • page two


professional experience (continued)

freelance consultant

rc consulting, location?                                                                                                    2002 c 2003

ø  provided consultative expertise in the research and development of strategic business models designed to maximize organizational profits for manufacturers, retailers, and vendors, along with dynamically presenting materials to executive-level management and corporate investors.

ø  developed a solid clientele from a non-existent foundation to form a loyal consumer base and achieve continued business success and marketplace presence.


account executive

freshpoint a wholly owned subsidiary of sysco foodservice, irwindale, ca         2001 c 2002

ø  performed comprehensive daily management of high-profile corporate accounts, as well as proactively implementing a valuable category management system designed to assist customers with accurate inventory management, shrink, product mix optimization, and food cost reduction procedures.

ø  effectively reconciled weekly corporate pricing versus the usda los angeles market report, along with regularly analyzing all business margins.

ø  implemented profitable contract pricing and reusable plastic container (rpc) programs, as well as addressing all shorts and quality issues of deliveries.

ø  profitably negotiated key vendor and customer contracts terms for mutual satisfaction.


director of account strategy / category management

fresh express, inc., salinas, ca                                                                                          2000 c 2001

ø  optimally oversaw high-performance personnel in coordination with providing strategic and relevant business information to various corporate retailers.

ø  cost-effectively analyzed nielsen market share information and various key operational activities (i.e. space vs. sales, promotional effectiveness, turns, shrinks, stock levels, pricing strategies) to achieve substantial business profitability and mutual organizational satisfaction.


director of trade marketing / category management manager / sales, marketing, and financial analyst

ready pac produce, irwindale, ca                                                                                      1995 c 2000

ø  led the formulation of strategic business decisions based on analysis of regular sales summaries, along with successfully introducing innovative new products, writing profitable business plans, maintaining optimal merchandising standards, and increasing market share to achieve maximum operational profitability.

ø  contributed proactive leadership and presentation talents by conducting valuable executive-level meetings in order to facilitate productive organizational processes, improve communication measures, and encourage useful feedback.

ø  fostered cooperative teamwork among a six-member sales staff, while making solid decisions to maintain a productive working environment and consistently achieve all sales goals.


~ additional key experience ~


financial analyst sales and marketing, nestle u.s.a., glendale, ca                         1991 c 1995

senior accountant, maxicare health plans, los angeles, ca                                        1990 c 1991

general ledger accountant, world vision international, monrovia, ca                       1986 c 1990


education and computer proficiencies


bachelor of business administration                                        pennsylvania commercial college

yyyyyy x. yyyyyy              0000 xxxxxx xxxx , xxxx , xxxxx 00000

                                                                                                                  (xxx-xxx-xxxx •












hiring agent name


company name


city/state/zip code




i am currently seeking a challenging and rewarding professional sales management / marketing executive role within a dynamic and successfully progressive organization, and am submitting my resume for your review.


i offer over 22 years of solid combined experience in national sales / retail management, account executive, and trade marketing roles, including demonstrating extensive expertise within contract negotiations, new product development, staff training, and client / vendor relations capacities.  in addition, i present objective decision-making abilities, dynamic time management attributes, successful interpersonal relationship-building techniques, and excellent written and verbal communication talents.


you will find me to be a results-driven and solutions-focused professional who is able to actively communicate your company s vision, value, and goals in order to profitably ensure both a consistently successful organizational performance and a continually satisfied and loyal customer base.  for these reasons, i am certain that i will prove to be an incredible asset to your professional team.


i look forward to hearing from you in order to discuss an available opportunity for which i am qualified.  i may be reached as indicated, and thank you in advance for your time and consideration.






yyyyyy x. yyyyyy








yyyyyy x. yyyyyy              0000 xxxxxx xxxx , xxxx , xxxxx 00000

                                                                                                                  (xxx-xxx-xxxx •










contact name

company name


city/state/zip code


dear _______________________________:


i would like to thank you for providing me the opportunity to interview with you and discuss the title of position applying for position currently available within your organization.  having gained a deeper insight into the job requirements and your objectives, i am confident that you will find me to be an incredible asset toward achieving your organization s set performance goals and desired operational outcomes.


as previously discussed, i am a results-driven and solutions-focused team player who offers over 22 years of solid combined experience in national sales / retail management, account executive, and trade marketing roles, including demonstrating extensive expertise within contract negotiations, new product development, staff training, and client / vendor relations capacities.


i pride myself on contributing profitable business negotiations skills, dynamic presentation abilities, and successful interpersonal relationship-building techniques, along with excellent written and verbal communication talents, to any fast-paced, high-volume professional environment.  for these reasons, i am confident that i can achieve extraordinary corporate success in a sales management / marketing executive role within your company.


should you have any additional questions, please feel free to contact me at your earliest convenience.  i would like to extend my thanks once again for the enlightening interview, and look forward to a positive response from you.






yyyyyy x. yyyyyy

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