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yyyyyy x. yyyyyy

 0000 xxxxxx xxxx , xxxx , xxxxx 00000                      

career objective                              

results-driven fitness expert eager to contribute depth of knowledge regarding exercise and nutrition, sharp business acumen, and operational management skills toward supporting a progressive organization in increasing wellness


ø  offer more than 16 years of experience in creating and directing highly effective wellness/fitness/nutrition programs; with expertise in managing a broad scope of operations in diverse environments

ø  facilitate client-focused, service-oriented environment vital to maximizing customer satisfaction and retention; solid record of increasing membership and growing strong referral networks

ø  work closely with clients to develop, implement, and modify personalized fitness and nutritional programs; conduct fitness assessments, administer electrocardiograph and stress tests, lead individual and group classes,  provide in-home services, and manage special projects

ø  deliver expert instruction on use of fitness equipment; extensive first-hand experience in fitness equipment purchasing, installations, and maintenance

ø  proficiently train and manage top-performing support teams; strategically plan and coordinate workflow and human resources for optimal coverage while containing labor costs

ø  create and administer program, department, and organizational budgets; effectively manage company finances, authorize expenditures, and negotiate vendor contracts

ø  design company logos, letterhead, marketing collateral, and advertising campaigns; coordinate sales operations and promotional plans

ø  dynamic communication, presentation, negotiation, and relationship management skills

professional experience                

in-home respite care worker, horry county disabilities & special needs, conway, sc              5/03 c present

photographer / marketing & sales, circlepix, springville, ut                                                                 1/07 c present

director of marketing & sales, accustat emr, myrtle beach, sc                                                           9/07 c present

personal trainer / business owner, personal fitness connection, myrtle beach, sc                              9/92 c 9/07

personal trainer, conway medical center - wellness & fitness center, conway, sc                                4/97 c 12/98

personal trainer / supervisor, your best body - training studio, myrtle beach, sc                                8/94 c 9/96

fitness supervisor / personal trainer, hershey cocoa court fitness & racquet club, hershey, pa        5/92 c 3/94


~ key achievements ~

  • oversee all aspects of sales and marketing for accustat emr, an award-winning multi-million dollar electronic medical records and transcription company; train and manage staff, prepare budgets and business plans, create and publish marketing collateral, and perform business development functions; cultivated more than 40 key b2b partners while managing e-commerce operations with an online shopping cart of more than 580,000 items
  • successfully built and managed own business specializing in in-home personal training and fitness equipment sales and service; grew client base and developed excellent reputation for providing top-tier consultation regarding nutrition, fitness, personal goals, and home gym equipment
  • increased club revenues through the design and supervision of a 3,000 sq. ft. expansion for a free weights area at hershey cocoa court fitness & racquet club; in recognition of outstanding performance, awarded sales person of the month three times
  • contributed to the launch of a new track & field program for pee dee academy in mullins, sc; served as throwing events head coach from 2001 c 2006


bachelor's in physical education c physical fitness specialist, west chester university, west chester, pa      1992


~ certifications ~

cpr ~ first aid ~ life guard


yyyyyy x. yyyyyy

 0000 xxxxxx xxxx , xxxx , xxxxx 00000                      






hiring agent name


company name


city/state/zip code




i am currently seeking a challenging career opportunity in a insert job title capacity and am submitting my resume for your review.  in advance, thank you for your time and consideration.


as demonstrated in the accompanying resume, my professional qualifications include numerous years of experience working in all aspects of the fitness industry c i have cultivated expertise in personal training, nutritional coaching, business administration, sales and marketing coordination, and operational management.  i excel at performing multiple concurrent responsibilities, and am adept at assessing and responding to individual client needs.  my excellent communication skills have consistently proven instrumental in my success at training employees, negotiating equipment and service contracts, developing strategic partnerships, and providing superior customer service. 

to complement this background, i offer a bachelor s degree in physical education.


as an employee, you will find me to be a driven team player committed to supporting you in achieving your objectives through superior performance.  i am confident that i could be a valuable asset to your organization, and look forward to interviewing with you in the near future.







yyyyyy x. yyyyyy





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