articulate, ambitious and results-focused business development professional with a demonstrated track record of leading exceptional account management, client relations and sales initiatives resulting in solid revenue and profitability results. maintain positive interpersonal relationships with key clients, and leverage strong leadership skills and business acumen to contribute toward organizational development goals.
full cycle sales management
sales forecasting tools
communicate value proposition
financial modeling/roi strategies
consultative sales approach
understand competitive landscape
identify trends/consumer behaviors
present to high level decision makers
manage sales forecasts/revenue activity
persuasive and effective communicator
inside and outside sales platform success
network development/market penetration
2005 to present: lake lawn resort, delavan, wi - remote sales manager
sell hotel guest rooms, catering services and banquet facilities through direct client contact.
establish client base of corporate businesses through direct outside and inside sales effort.
develop and maintain relationships with key clients in order to secure business for resort.
negotiate guest room rates, meeting space rental, and catering services within approved booking guidelines.
confirm in writing to the client all requirements via proposal and sales contract.
conduct site inspections of the resort and banquet facilities.
attend and represent company at tradeshows.
respond quickly to guest needs in a friendly manner.
follow up with clients to ensure guest satisfaction.
established new accounts with fortune 500 companies.
2005: mainsail suites hotel and conference center, tampa, fl - sales manager
led marketing, sales and market penetration strategies for local corporate market segment for this all-suite hotel with 360 suites and 7000 sq.ft. of meeting space; grew local client base through direct and inside sales efforts, and represented organization at local tradeshow events to expand market footprint.
increased room night productivity of key local accts- cae systems, held site visits for prospecting customers.
2001 to 2004: best western harbor shores, lake geneva, wi - director of sales and marketing
led tactical new vendor relations strategies to increase annual hotel sales by 20%; partnered with business organizations to increase inside and outside sales results, and identified market segment potential to re-focus marketing and promotions strategies.
exceeded personal group sales goals by 100 %( $250,000), and subsequently exceeded target by 50% the following year.
coordinated and executed group events; created group and leisure promotions packages, vip club reward to increase repeat business and customer retention.
1999 to 2000: popeye's banquet/catering hall lake geneva, wi - sales & marketing manager
championed the development and implementation of a new sales incentive program; researched and identified market potential to increase annual business by 40%.
partnered with local businesses to create marketing and promotions packages; established strong relationships with local b&b s to include restaurant gift cards and promotions to draw new clients.
1998 to 1999: meridian hotel, lake geneva, wi - assistant/general manager
led staff development, day to day operations management and guest satisfaction strategies to increase revenue results.
created an environment with a focus on professionalism and customer service, and instrumental in leading re-branding and marketing collateral development to promote hotel packages.
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