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yyyyyy x. yyyyyy

0000 xxxxxx xxxx , xxxx , xxxxx 00000

phone: (xxx-xxx-xxxx



~ senior marketing and operations executive offering 18 years of experience,

extensive healthcare industry background, and exemplary team-building and leadership talents. ~



key qualifications


ø  significant background in operations leadership, marketing management, strategic planning, project administration, customer relationship management, and market development.

ø  diligently assesses business operations to determine and optimize fiscal performance, sustainability, and revenue opportunities. adept at planning and goal setting.

ø  extremely versatile; seamlessly manages human, financial and technical resources.

ø  demonstrated ability to establish, manage and maintain budgets, striving for optimum levels of profitability.

ø  perceptive, visionary and customer-focused; adeptly problem-solves complex situations and deploys business instinct and flexibility to achieve goals.

ø  excels at fusing resources and advancing organizational directives through innovative programs and initiatives.

ø  proven organizational, supervisory, communication, interpersonal and analytical skills.


professional experience


methodist healthcare                                                                                                                   1990 to 2008

vice president of market services        (2005 to 2008)

         spearheaded major service line marketing for large hospital system consisting of 7 hospitals and 22 associated facilities, and cost-effectively administered $6m operations and marketing budget.

         exhibited superior talents in customer relations by building, nurturing and maintaining strong relationships with 500,000 members.

         critically analyzed and enhanced medicaid strategy by successfully establishing three family health centers offering free pregnancy testing resulting in 20,300 visits and 13,000 admissions annually.

         defined and fortified brand equity by resourcefully orchestrating major marketing campaigns for women s services, texas neurosciences institute and methodist heart services.

         proficiently administered employer wellness program and initiated turnkey weight loss program which effectively expanded relationships with 112 businesses representing 82,000 covered lives.

         captured $450k in annual savings and achieved 100% internal customer satisfaction rating by improving system-wide mail delivery services and decreasing outside vendor use by 75%. 

         strategically consolidated print center operations to eliminate $4m annual expense.

         applied dynamic leadership attributes to supervise and delegate tasks to 6 directors and managers.

         handpicked to serve as champion for leadership development institute under guidance of studer group.

         boosted online presence for company by overseeing planning and development of major web sites such as:,,,, and




yyyyyy x. yyyyyy ~ page 2 of 2


professional experience continued


director of program development        (1997 to 2005)

         consolidated continuing medical education organization-wide and achieved accreditation resulting in an average of 515 credit hours annually for 2500 physicians.

         developed and managed $3m budget for gamma knife radiosurgery initiative.

         merged creativity, management acumen, and strong multi-tasking expertise to direct system-wide marketing for major service line spanning neurosciences, heart, women s health,  behavioral medicine, and pediatrics.

         proactively collaborated with major business, community and neuroscience physician leaders to successfully reach over 200,000 students via helmet your head campaign.

         exercised well-honed event coordination skills in arranging all details for bone marrow transplantation program strategic planning retreat.

         influenced multidisciplinary group of physicians to consider and explore development of a breast cancer center and decision to partner with methodist healthcare ministries.

         advanced from role as physician relations specialist (1990 to 1997).



earlier experience:


director of education, st. luke s hospital, 1986 to 1990


critical care nurse, texas, maine, louisiana, washington, 1980 to 1985




nursing degree, san antonio college


liberal arts studies, indiana university


awards  & recognition


la plata award, a del oro award for meeting the needs of women of all ages via development of


bronze quill award, healthpower program


bronze quill award, for category of electronic and digital communication: san antonio chapter of international association of business communicators (iabc)


community involvement


united communities of san antonio board of directors                                                            2005 to present


san antonio sport foundation board of directors                                                                         2001 to 2008


american heart association board of directors                                                                             2001 to 2007






yyyyyy x. yyyyyy

0000 xxxxxx xxxx , xxxx , xxxxx 00000

phone: (xxx-xxx-xxxx










hiring agent name


company name


city/state/zip code




i am currently seeking a challenging career opportunity in an operations/marketing management capacity and am submitting my resume for your review.  in advance, thank you for your time and consideration.


as indicated in the accompanying resume, i bring to you a significant background in operations and marketing management, substantial experience in the healthcare industry, and a solid ability to analyze corporate growth opportunities through proficiency in customer relationship building, strategic planning, and market development. to complement these qualifications, i offer exemplary organizational, prioritization, presentation and communication skills which are essential in operations/marketing management.


as a proactive contributor to your organization, you will find me to be a driven professional and stellar leader committed to supporting you in achieving your objectives through superior performance, integrity, dedication and initiative. i am confident that i could be a valuable asset to <insert name of organization>, and look forward to interviewing with you in the near future.






yyyyyy x. yyyyyy

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