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yyyyyy x. yyyyyy

4 fordham road ö xxxxxx, xxxxxx xxxxxx ö ö xxx-xxx-xxxx

dynamic and ambitious college graduate eager to integrate education and internship experience into an entry-level advertising and marketing position with a progressive organization that values leadership, creativity and tenacity. core competencies include: 


online marketing strategies

search engine optimization

creative writing

ad development

research/data collection

marketing strategy development

event planning/execution

build and maintain relationships

define measurable results

drive key business initiatives

exceed goals & objectives

manage multiple tasks effectively

presentation/delivery/public speaking

strong attention to detail

technologically savvy



pennsylvania state university, university park, pa - b.a, advertising, minor in international studies and business (2010)

deans list from (2007 to present), gpa 3.71


advertising/marketing experience


morpheus media, new york, ny - search engine marketing intern (summer 2009)                                   

w  utilized google adwords software to implement effective online advertising campaigns; analyzed daily spend reports, and created ad text for thomas pink and louis vuitton ads.

w  integral team member in the launch of major us ad campaign for thomas pink designed to significantly increase us sales results.


american advertising federation class, state college, pa - leader, integrated marketing team (spring 2010)

w  created a broad based marketing campaign for state farm insurance; led a team of students in creative development of marketing communications, and oversaw sem and seo for the campaign.


conde nast publication, new york, new york - assistant to the senior accessories editor at vogue magazine (summer 2008)

w  gained significant insight into the process of constructing a photo shoot; provided assistance to the photographer and director throughout the session.

w  participated in preparing for, and attending a cdfa fashion awards event hosted by anna wintour; established fashion industry networking connections, and maintained positive relations with pr representatives from key firms.


pennsylvania state intercollegiate athletics, state college, pa - marketing/promotions associate (fall2007/2008)

w  created and executed a cutting-edge marketing campaign, code blue , which significantly increased sales for intercollegiate athletics, and spearheaded successful initiative to raise attendance at psu sporting events.

w  implemented a marketing plan to increase student attendance at penn state sporting events


alpha sigma alpha national sorority, university park, pa

vice president, membership education (spring/fall 2008)            

w  served as vice president of membership education, spring 2008 c fall 2008

w  acted as liaison between the national sorority headquarters and the local chapter, organized membership drives, and oversaw successful implementation of a new membership program for incoming members.


public relations coordinator (spring 2007 to fall 2007)

w  led the creative re-design and update to the alpha sigma alpha website, and represented the organization in a positive manner throughout community and alumni targeted events.


penn state ifc/pan-hellenic dance marathon, university park, pa

active four-year member (fall 2006 to spring 2010)

morale committee member (fall 2006 to spring 2008) - volunteer

w  enthusiastically participated in events to raise funds and awareness for pediatric cancer and special olympics; encouraged and supported  dancer   during a 46-hour dance marathon, contributed to raising over $250k for charity.


technology skills


microsoft excel, microsoft powerpoint, adobe photoshop, google adwords, dart search and adwords editor


yyyyyy x. yyyyyy

4 fordham road ö xxxxxx, xxxxxx xxxxxx ö ö xxx-xxx-xxxx




address 1

address 2





date here



dear <name here>,


as a soon to graduate college student, i am eager to combine my professional and educational experiences into an entry-level advertising/marketing role with your organization.  i believe after reading the description for <position here> on <where you found the posting here>, that i am the ideal candidate for the position.


unlike typical new graduates, i have a solid amount of professional experience to contribute to <company here>.  i have been called ambitious and self motivated by my superiors, and i have exxxxxxoyed much success in all of the positions i have held.   i am able learn quickly, adapt to a rapidly changing environment, and deliver results quickly.   in addition, my client relations, and marketing/advertising development ability is top notch.


i recently spent the summer working as a search engine marketing intern in new york city, and found that i have a genuine talent for research, online marketing strategies and creative development that i would like to utilize in my professional career.


i would welcome the opportunity to learn more about the position and am anxious to speak with you further.  i believe it would be mutually beneficial for us to meet, and i will contact you within a week to arrange for an interview.   should you require any additional information, i can be contacted at the phone numbers listed above.


best regards,



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