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yyyyyy x. yyyyyy

0000 xxxxxx xxxx , xxxx , xxxxx 00000


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results-driven senior sales executive eager to contribute strong business development, client servicing and closing talents toward actively supporting the employer in optimizing revenue performance.


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ø  offer progressive experience in sales strategy, market analysis and broker network management.

ø  effectively define, develop and implement targeted action plans to maximize operational productivity, efficiency and profitability.

ø  proactively recruit, train, develop and direct motivated teams and create a collaborative environment conducive to achieving high levels of employee retention and job satisfaction.

ø  exceptional ability to research and evaluate industry trends and competitor products and use findings toward designing and executing innovative strategies to boost company leveraging in a saturated market.

ø  dynamic communication, presentation, relationship building and problem-solving abilities.

ø  excel at interacting with broad populations including senior management, staff, clients and external contractors.

ø  highly versatile; quickly master new roles, responsibilities, technologies, and environments.

ø  facilitate smooth communication between staff and senior personnel and expedite workflow to attain objectives.

ø  identify, establish, and manage strategic relationships to leverage significant long term business opportunities.

ø  drive business growth through aggressive sales and marketing initiatives that result in increased revenues.

ø  proficient in microsoft word, excel, and powerpoint.


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ø  achieved $18.5m in sales by proficiently overseeing all sales to grocery, super markets, clubs and distributor.

ø  boosted new item placement 12% and sales 18% since taking over as atlantic region sales manager.

ø  doubled product profits in under 1 year while tripling product placements.    

ø  generated over $5m in sales for 2006 versus $3.3m in sales for 2005, with $1.5m in food service and $1m in sales outside the u.s.  

ø  drove sales from $250k to $7+m in 3 years while concurrently building and establishing a national broker network.


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grocery division delallo italian foods                                                                                    2008-present
atlantic regional sales manager

  contribute dynamic leadership skills in managing 3 brokers in 3 offices, with full accountability for 45 broker reps covering 6 states.

  applied sharp business acumen toward defining and implementing policies to boost overall performance, with strong focus on optimizing productivity, efficiency and quality of services.



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first street food group, san fernando, ca                                                                                2007-2008

director of sales

  relied upon to lend expertise toward managing 4 companies with $27m in total annual revenues, and a team of sales representatives located in 3 different states.

  ensured more cost-effective production while maintaining product quality by reformulating key products.

  spearheaded diverse managerial activities ranging from hiring, training and performance evaluation to workflow planning and policies/procedures development.

  increased quality and reliability by leading initiative to change suppliers, packaging and brokering for various products.

  successfully placed product in major food retailers, such as kroger, sam s club, costco, wal-mart, kings whole foods, safeway, albertson s, heb, smith s, and fry s.

  consistently met/exceeded needs of target retailers/wholesalers by developing alternative packaging and discontinuing products not meeting sales goals.


briarcliffe marketing, neptune, nj                                                                                               1997-2007

national sales manager

  directly recruited, managed, mentored and motivated sales force, playing an instrumental role in the development of top performing team members.

  contributed to business development by using proactive prospecting techniques to generate new customers.

  innovatively designed, developed and launched targeted sales and marketing strategies to maximize performance and meet p&l goals.

  strategically expanded service offerings to diversify revenue streams, leading to increased sales and market share.

  exhibited advanced communication and critical thinking skills in effectively negotiating contracts with key customer accounts, such as price chopper, wegman s safeway, target, wal-mart, costco, federated dept. stores, cvs, and longs drugs.

  strove to achieve all marketing-related objectives including packaging, pricing, promotions, manufacturing, and shelf placement by closely collaborating with cross-functional teams.


prior experience


swiss traditional food, milford, pa

sales manager


downey s products, philadelphia, pa

national sales manager


del monte/hawaiian punch, philadelphia, pa

senior account manager/sales manager


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bachelor of arts, business economics - state university of new york, oneonta, ny





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