P&L/Profit Growth

New/Existing Business Development

Recruiting/Hiring/Retention

Product/Brand Management

Territory/District Management

Broker & Client Relations

Sales Training/Coaching

Contract Negotiations

 

Ø  Track record of excelling in applying extensive sales training background, both as sales training franchise entrepreneur and in sales management positions, toward effectively defining and implementing targeted action plans/systems to penetrate and drive revenue channels, benchmark sales cycles and boost sales process efficiencies

Ø  Strategically developed and implemented sales goals/objectives generating from 25% to 35% annual sales growth over past 3 consecutive years; FYs 2007-2009

Ø  Capitalized on Denver s Hispanic market to expand revenue streams, generating 400% sales growth over span of 3 years

Ø  Successfully acquired and built a profitable sales training franchise; 2003-2005

Ø  Twelve-time recipient of Territory Manager of the Month award; Kraft Foodservice/US Foods

Ø  Ranked Top 3 Sales Producer out of 3K peers for 5 years; Kraft Foodservice/US Foods

Ø  Drove a $150K account to generate $4M annual volume concurrent with managing multi-million dollars in total client accounts

Ø  Earned 7 National Top Producer awards/trips during tenure with Kraft Foodservice/US Foods

Ø  Completed Certified Sales Training through leading sales expert, Stephen Shiffman

Ø  Certified in Target Selection Hiring, with focus on identifying skill sets and abilities

 

 

Sales Manager, Roma/PFG Foodservice Group                                                         2005-Present

Have successfully hired, trained and developed 13 Area Sales Managers to maximize results; spearhead monthly sales meetings focused on continual product knowledge and proactive sales training as well as goals/objectives setting and performance evaluation

Strategically develop new markets and collaborate in regional distribution center rollouts

Routinely called on customers to cultivate strong relationships instrumental to boosting client retention as well as growing existing account sales

 

Owner/Operator, D.E.I. Management Group of Colorado                                                      2003-2005

Steered full-scope operations of sales training franchise

Defined and implemented proven sales training systems customized to address individual company/ client sales needs and goals

Incorporated prospect management tool supporting sales professionals in capturing audiences with key decision makers as well as facilitated training in importance of cold calling while teaching ratios

Introduced sales program targeted toward generating opportunities and closing high-volume sales

 

Sales/Brand Manager & District Sales Manager, Kraft Foodservice/US Foods 1985-2003

Drove sales of Kraft manufactured products to independent restaurants and regional/national accounts

Effectively established and facilitated team instrumental to substantial sales growth and competitive market leveraging

Collaborated in product testing and new product launches vital to expanding profit channels

 

 

BA in Business Management, S.U.N.Y. at Cobleskill