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yyyyyy x. yyyyyy

(xxx-xxx-xxxx •



results-focused m.s. in integrated marketing communications candidate specializing in analyzing key trends, initiating targeted marketing campaigns, driving operations growth, and cultivating a strong brand image with superior quality eager to offer 8 years proven leadership experience toward maximizing an employer s bottom-line.



profile of qualifications


         top-performer who expertly researches and analyzes trends and performance metrics to determine optimal marketing strategies.

         integral leader who skillfully identifies lucrative business opportunities, defines tactics for capturing new clientele, develops an existing customer base, and attains solid leveraging in competitive territories to boost revenue within diverse industry markets.

         ambitious self-starter who demonstrates superior attention-to-detail and sharp analytical abilities toward achieving key goals.

         excellent communicator who seamlessly interfaces with all business representatives and clientele through to executive level.

         member of the united way of the midlands young leaders society; recognized by the golden key international honor society.



key areas of expertise


research / development                      brand management               product / services presentations              promotions / advertising

trends analysis / planning                  strategic positioning             client relationship management             business communications



professional synopsis


membership development assistant

palmetto citizens federal credit union, columbia, sc                                                                                     2004 c present


         utilize broad scope of industry and professional services knowledge to direct company involvement in community activities, including organizing and initiating key event planning and processing information for widespread distribution.

         draft and disseminate comprehensive articles for the sc credit union league publications and monthly internal newsletters.

         procure and distribute direct mailings related to membership development, along with developing and designing promotional items for credit union use to boost overall client volume and assisting with daily functions of the marketing department.

         demonstrate sharp analytical abilities toward conducting financial competitor surveys to ensure continued industry dominance.


third key assistant manager

claire s boutique, columbia, sc                                                                                                                                              2002 c 2004


         applied dynamic leadership talents toward directing store operations consistent with corporate values, standards, and practices, including actively monitoring customer flow to strategically place products which was instrumental in generating top revenue.

         initiated training / development programs in coordination with corporate initiatives to coach sales associates to meet goals.

         planned and delegated individual and team tasks to maximize use of resources and effectively control labor costs.


assistant manager

body shop, columbia, sc                                                                                                                                                                         2002


         contributed strong communication skills to promptly handle customer requests and resolve business challenges, along with improving sales results, product awareness, and brand imaging to maintain dominance within competitive retail markets.

         created an appealing store environment by upholding high-quality standards to optimize individual shopping experiences.

         performed all cash handling and completed the documentation of monetary values through solid fiscal management practices.



education & technical summary


m.s., integrated marketing communications (projected 2011)                                                                west virginia university

b.a., journalism & mass communications                                                                                        university of south carolina


ms office / ms publisher / quarkxpress (intermediate and / or expert level) • adobe photoshop / illustrator (beginner level)


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