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Yyyyyy x. yyyyyy

0000 xxxxxx xxxx , xxxx , xxxxx 00000

Phone: (xxx-xxx-xxxx /  (xxx-xxx-xxxx




~ Objective ~


Energetic and results-driven Sales Management Executive eager to apply dynamic business development, leadership, and team-building skills toward actively supporting the employer in optimizing sales and profits.



~ Qualifications Profile ~


Business Analysis & Development C Diligently assesses business operations to determine and optimize fiscal performance, sustainability, competitive positioning, and revenue opportunities. Adept at planning and goal setting.


Sales, Marketing & Product Management C Outstanding background in market analysis, identifying sales channels, enhancing marketshare, and performing strategic account planning. Exhibits sound critical thinking abilities to promote new product roll-outs and drive seamless introduction to market.


Customer / Client Service C Employs superior interpersonal, negotiation, communication and presentation skills to

maximize customer satisfaction and retention. Demonstrates well-honed closing skills to negotiate contracts for maximum profitability. Extensive experience in delivering sales presentations to C-level executives.


Personnel Training & Management C Merges solid leadership and team-building talents to train, motivate, mentor and manage highly-productive personnel. Significant experience in boosting team morale and confidence. Equally skilled at training, coaching and developing peak-performing management staff.


Strategic / Tactical Planning & Initiatives C researches, identifies, analyzes, and targets business development opportunities, often including partnerships and alliances to catapult business into unparalleled levels of success.



~ Professional Experience ~


Pat s Beverages, Pottstown, PA, 2007 to Present


Ø  Spearhead daily operations for $2M retail/wholesale business with full accountability for marketing, sales, and financial administration; currently in process of selling business for profit.

Ø  Championed efforts to boost sales revenues by 8% and profitability by 11%.

Ø  Applied excellent resourcefulness to accelerate inventory turnover by 28% and increase sales of high-end brands by 19%.

Ø  Demonstrated exemplary talents in the complete sales cycle to expand wholesale accounts by 16%.


Matrix- L Oreal USA, New York, NY, 2004 to 2006

Director of Business Development

Ø  Directed, motivated and supervised team of 6 in expanding business within $52M division; successfully grew revenues by 14%. 

Ø  Proactively collaborated with VPs of Sales to analyze competitive activity and establish annual targets.

Ø  Exercised outstanding goal setting skills to lead division in selling 100% of new initiatives in 2005.

Ø  Decisively reviewed and allocated Fuel, T&E and Growth funds required by division.




Yyyyyy x. yyyyyy ~ Page 2 of 2


Professional Experience continued


L'Oreal USA, New York, NY, 2001 to 2004

Vice President, Sales C L'Oreal Professionnel

Ø  Exhibited exceptional organizational strengths in managing U.S. sales activities, strategic planning, and personnel development; supervised and directed 6 Regional Business Development Managers and 20 District Managers. 

Ø  Strategically managed network of 28 distributors, and successfully increased distribution reach by 6,000 salons.

Ø  Captured $79M in net sales, increasing revenues by 46%.

Ø  Played a vital role in Artec acquisition by seamlessly integrating distribution procedures, personnel, and operations.

Ø  Launched new product line (Serie Expert) to 3,200 salons throughout the country, displaying superior project management acumen.

Ø  Introduced new bonus structure to strengthen sales production and consistency.


Redken C L'Oreal USA, New York, NY, 1996 to 2001

Senior Director of Business Development        (1999 to 2001)

Ø  Charged with expanding East Coast territory by directing 5 Business Development Managers working with 7 full-service distributors. 

Ø  Assembled regional sales forecasts, and cost-effectively monitored and administered budgets and expenses to maximize bottom-line profits.

Ø  Implemented regional special distributor sales consultant incentive program which contributed to sales increase of 28%.

Ø  Maximized personnel performance and motivation by developing and administering ongoing training programs.


Director of Business Development       (1996 to 1999)

Ø  Established new region, and hired and trained 3 Business Development Managers who successfully grew sales by 32%.

Ø  Achieved and adeptly managed $18M sales volume, produced strategic business plan for regional accounts, and meticulously defined guidelines, forecast and budget for new region. 

Ø  Planned, prepared and launched initiative with 100% sell-in of new product introduced in 1997 and 1998.


L'Oreal Professionnel, New York, NY, 1993 to 1996

Regional Sales Manager           (1994 to 1996)

Ø  Promoted from role as District Sales Manager to manage $4M territory (largest region nationwide) with 5 Northeast distributors. 

Ø  Steered strict cost control in managing budgets for T&E, sales and fuel.

Ø  Delegated tasks to 9 full-time educators specializing in training and motivating 250 distributor sales consultants.

Ø  Diligently orchestrated efforts to increase territory revenue by 22% and regional salon base by 26%.



~ Education & Professional Development ~


Bachelor of Science Degree

West Chester University,  West Chester, PA


L'Oreal Global Leadership I and II

Stern Business School, New York City;  INSEAD, Fontainebleau, France




Yyyyyy x. yyyyyy

0000 xxxxxx xxxx , xxxx , xxxxx 00000

Phone: (xxx-xxx-xxxx /  (xxx-xxx-xxxx












Hiring Agent Name


Company Name


City/State/Zip Code




I am currently seeking a challenging career opportunity in a sales management capacity and am submitting my resume for your review.  In advance, thank you for your time and consideration.


I am currently selling a successful business and am eager to explore sales management opportunities. I bring to you a significant background in sales and business development, proficiency in market penetration, forecasting, and staff management, and numerous achievements in capturing substantial sales growth. To complement these qualifications, I offer outstanding prioritization talents, impressive creative abilities, and excellent strategic thinking skills which are instrumental as a <insert job title/position>.   


As a proactive contributor to your organization, you will find me to be a driven professional and stellar leader committed to supporting you in achieving your objectives through superior performance, prudence and initiative. I am confident that I could be a valuable asset to <insert name of organization>, and look forward to interviewing with you in the near future.






Stephen Hirshmann

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