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Results-driven General Manager eager to contribute expertise in steering

Operations, Business Development, P&L, and Team Building initiatives toward

actively collaborating with a dynamic organization in maximizing bottom-line performance

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Profile of Qualifications


Offering over 15 years of progressive experience spanning all areas of business operations, with a track

record of success in consistently optimizing operations and profits ~ Excel in defining, developing and executing targeted sales, marketing and advertising strategies to capture and grow markets, expand revenue channels and achieve competitive leveraging ~ Expertise in developing policies, procedures and processes to boost productivity and control costs ~ Effectively recruit, train and direct dynamic teams ~ Proficiently schedule and manage staff to maximize use of resources ~ Strong communication, customer service, interpersonal relation, and problem solving skills


Startup Launches                Sales & Marketing               Human Resources

P&L/Budgeting                     Accounting & Payroll        Corporate Reporting

Purchasing                           Inventory Control              Merchandising

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Professional Experience


Willis Food Market, Inc                                                                                                   1993-2009

General Manager; 2004-2009

Successfully steered all facets of operations, from business development and human resources through administrative and procurement; achieved title of Corporate Vice President

Drove business growth by creating and implementing targeted sales and marketing campaigns as well as spearheading innovative advertising and merchandising initiatives

Effectively recruited, trained, scheduled, and led a productive team focused on delivering quality customer service; established policies and procedures to maximize staff and operational performance

Implemented strategic pricing structures to boost competitive edge while increasing bottom-line profits

Assistant Manager; 1999-2004

Capitalized on opportunity to acquire hands-on experience in broad areas of management spanning budgeting, sales, marketing, inventory control, and human resources

Courtesy Booth Manager; 1995-1999

Assumed responsibility for total store accounting as well as monthly/quarterly corporate reporting

Contributed sharp leadership skills toward effectively training new management and associate staff in daily balancing procedures

Video Manager; 1993-1995

Spearheaded setup of 5 video stores and directly managed 2 of the stores; responsibilities ranged from in-store promotions, sales and customer servicing to purchasing and pricing

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Bachelor of Business Administration, Sam Houston State University; 1995

Major: Marketing ~ Minor: Psychology

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Hiring Agent Name


Company Name


City/State/Zip Code




I am currently seeking a challenging career opportunity in a (INSERT TITLE OF TARGET POSITION) capacity and am submitting my resume for your review.  In advance, thank you for your time and consideration.


As demonstrated in the accompanying resume, I have built a progressive career over the past 15+ years, steadily promoting to assume accountability for P&L and all areas of operations as a General Manager.  My expertise ranges from business startups, policies/procedures development, staffing, sales/marketing, advertising, and merchandising to accounting/payroll, financial/corporate reporting, pricing, purchasing, and inventory control.  I excel in building dynamic teams, facilitating quality customer service and decisively leading operations to maximum performance.  Complementing my experience, I offer a Bachelor of Business Administration-Marketing.


With a talent for defining, developing and executing strategies to boost operational efficiencies, grow business and increase bottom-line profits, I am confident that I can deliver immediate and long-term results for your company.  I m eager to meet and discuss how my qualifications support your goals, and look forward to interviewing with you in the near future.







Holly DeVerts


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