xxx-xxx-xxxx 0000 xxxxxx xxxx , xxxx , xxxxx 00000 abc@xyz.com

yyyyyy x. yyyyyy

yyyyyy x. yyyyyy

senior marketing specialist eager to contribute dynamic business development, public relation and management skills toward supporting the employer in maximizing performance.

profile

ø  offer 9 years progressive marketing experience, with comprehensive background in company branding and building an online presence.

ø  effectively develop and implement targeted action plans to maximize productivity, efficiency and profitability.

ø  exceptional ability to research and evaluate industry trends and competitor products and use findings toward designing and executing innovative strategies to boost company leveraging in a saturated market.

ø  dynamic communication, presentation, relationship building and problem-solving abilities.

ø  excel at interacting with broad populations including senior management, staff, clients and external contractors.

ø  drive business growth through aggressive marketing initiatives that result in increased revenues.

professional experience

marketing manager - omni community credit union                                                            2002 - 2008

  contributed dynamic leadership skills in managing all aspects of the advertising, marketing, product development and public relations departments.

  strategically created, developed and implemented an annual marketing plan including the cost-effective allocation and administration of the budget.

  innovatively developed and launched targeted marketing strategies to optimize credit union's brand identity, including writing, designing and producing product brochures, quarterly newsletters, sales presentations, statement stuffers and membership kits.

  proficiently maintained corporate website and developed online marketing tactics, exhibiting sharp business acumen and technological skills.

  increased services per member by initiating and executing effective database marketing strategies.

  built key relationships and oversaw media placement, media buying, contract negotiation, tracking and roi.

  steered all in branch merchandising, kiosks, lobby posters and signage, demonstrating exceptional project management and multitasking abilities in achieving operational goals and timelines.

 

customer service representative - silver spoons catering                                      2001 - 2002

  proactively supported all facets and phases of event planning and the servicing of orders, with strong focus on optimizing productivity, efficiency and quality of services.

  effectively planned, coordinated and facilitated special events, collaborating directly with clients.

  strategically arranged and organized delivery schedules to maximize use of resources while controlling costs and meeting customer needs.

 

marketing coordinator - purchasepro.com                                                                          1999 - 2001

  actively contributed to revenue growth by collaborating with product development team in enhancing features, usability and new technologies.

  spearheaded the coordination of trade show appearances ranging from event staffing, pre-show mailings and sales literature to booth layout design, give-away items, a lead generation plan and a follow-up matrix.

  collaborated directly with marketing communications team to design corporate identity standards, logo regulations and corporate stationary, instrumental to creating a strong brand image.

education

bachelor of arts in communication studies - university of nevada, las vegas
associate of arts - glen oaks community college

technical skills

design software: quark 6.0, pagemaker 6.5, photoshop cs2, illustrator, indesign and adobe professional 7.0
office software: microsoft word, excel, access, project, outlook and powerpoint

 

 

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hiring agent name

company

address

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dear _______________________________:

 

i am currently exploring new opportunities, and am interested in joining your team.  to acquaint you with my qualifications, i m submitting my resume for your review.  in advance, thank you for your time and consideration.

 

from leading high performance teams and facilitating superior client servicing to executing proactive marketing and advertising processes/procedures, i have continually excelled in maximizing performance as a dynamic leader.  i excel in identifying and resolving inefficiencies, introducing solutions instrumental to boosting performance and strategically utilizing resources to generate optimal results.  as illustrated by the accompanying resume, i have a comprehensive background in marketing, branding and business development.  i have extensive experience in driving business growth through aggressive marketing initiatives that result in increased revenues.  to complement my experience, i offer a bachelor of arts in communications studies.

 

as a member of your team, i will consistently exhibit a strong commitment to quality and a dedication to playing a large role in achieving and surpassing goals.  i am eager to meet with you to discuss how my qualifications support your current and prospective needs, and welcome the opportunity to interview at your earliest convenience.

 

professional regards,

 

 

 

erin l. webster