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yyyyyy x. yyyyyy

0000 xxxxxx xxxx , xxxx , xxxxx 00000

home: (xxx-xxx-xxxx

cell: (xxx-xxx-xxxx


senior-level sales, marketing & operations executive eager to contribute dynamic leadership, business management, and project administration talents toward actively supporting a progressive organization in optimizing revenue and marketshare.



~ career profile ~


ø  significant background in sales and marketing management, product development, strategic planning, and profit and loss administration.

ø  areas of strength include vendor relations, contract negotiations and administration, business plan development, market research, and leading struggling companies to achieve and sustain excellent levels of fiscal health and stability.

ø  versatile and resourceful; quickly masters new roles, responsibilities, technologies and environments.

ø  proven organizational, supervisory, communication, interpersonal and analytical skills.

ø  perceptive, visionary and customer-focused; adeptly problem-solves complex situations and deploys business instinct and flexibility to achieve goals.

ø  excels at managing budgets, fusing resources, and advancing organizational directives through innovative programs, products, promotions and initiatives.

ø  bilingual in english and spanish.



~ professional experience ~


aguayo consulting, llc, salt lake city, utah, 2000 to present

independent consultant

key clients and projects:

director of operations, minds i group, llc

  • tasked with reversing near-bankruptcy status for 30-year old exhibit tradeshow company.
  • assembled strategic plans and reorganized business resulting in firm being recognized as utah s 27th fastest growing company in less than two years. 
  • increased profitability by 85% on company s largest contract, saving firm from bankruptcy.
  • resourcefully devised and implemented corporate objectives for all divisions geared to stabilize and fortify operations.
  • proactively negotiated executive-level contracts and launched marketing tactics which heightened community awareness and reputation. 
  • supervised, managed and delegated staff assignments with an emphasis on diversifying and expanding products and services.
  • project-managed activities with company s largest client c held accountability for complete process from design to delivery.


v.p. of operations, driving force, inc.

  • charged with overhauling and restructuring sales and marketing group for moving target media (mtm), an advertising company specializing in nationwide truck side advertising.
  • applied dynamic organizational strengths to conduct extensive market research, develop business plan, define forecasts, manage profit and loss, and formulate business model.


~ page 1 of 2 ~

yyyyyy x. yyyyyy                                                                                                           ~ page 2 of 2 ~



  • conceptualized, planned, devised and orchestrated sales and marketing approaches.
  • strategically created and introduced high-impact marketing collateral to maximize sales performance.
  • successfully signed contracts with largest ltl trucking company nationwide and world s largest xxl printing company.


v.p. of operations, dewzy media group, inc.

  • as founding and managing partner, established and launched media company dedicated to youth market segment.
  • demonstrated exceptional relationship-building talents to forge and nurture several alliances including one of the largest direct marketing distribution channels to kids and teens in the united states. 
  • instrumental in negotiating and finalizing terms of company s multi-million buyout.
  • headed daily business operations encompassing sales and marketing, it management, and financial administration inclusive of planning, p&l, and capital budgeting.


hydromaid international inc., draper, utah, 1998 to 2000

director of national sales

  • navigated sales, advertising, and marketing activities for manufacturer of world s first non-electric water-powered waste disposal system.

         leveraged superior management acumen to supervise 380 sales representatives spanning 22 firms nationally.

         effectively coordinated tradeshow activities including scheduling, securing locations, and booth design.

         designed and wrote product s installation manual and video critical to ensuring user-friendliness and customer satisfaction.

         teamed with national and local plumbing organizations on securing industry certification and sanctioned product acceptance. 

         led product to earn recognition as most innovative product of the year by kitchen and bath magazine. 

  • cultivated and maintained influential relationships which translated to free national advertising.
  • predominant catalyst in transforming private start-up business into publicly traded $100 million company.



~ prior experience ~


earlier experience includes role as pharmaceutical sales representative with eli lilly & company, orange county, ca / las vegas, nv.



~ education ~


master s of business administration

university of utah, salt lake city, utah


bachelor of arts degree in marketing

utah state university, logan, utah






yyyyyy x. yyyyyy

0000 xxxxxx xxxx , xxxx , xxxxx 00000

home: (xxx-xxx-xxxx

cell: (xxx-xxx-xxxx









hiring agent name


company name


city/state/zip code




i am currently seeking a challenging career opportunity in a senior-level management capacity and am submitting my resume for your review.  in advance, thank you for your time and consideration.


i bring to you a seasoned background in sales and marketing management, exemplary expertise in operations leadership, and strong skills in consulting, personnel direction, p&l, contract negotiations, and competitive positioning. to complement these qualifications, i offer outstanding prioritization talents and solid strategic planning abilities which are instrumental in a <insert job title/position> role.


as a proactive contributor to your organization, you will find me to be a self-motivated professional committed to supporting you in achieving your objectives through superior initiative, unparalleled resourcefulness, and well-honed leadership attributes. i am confident that i could be a valuable asset to <insert name of company>, and look forward to interviewing with you in the near future.






yyyyyy x. yyyyyy

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