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Yyyyyy x. yyyyyy

0000 xxxxxx xxxx , xxxx , xxxxx 00000

Phonexxx-xxx-xxxx

Abc@xyz.com

 

~ Seasoned Advertising Sales Professional eager to contribute expertise in driving business development, delivering dynamic account servicing and steering revenue growth toward actively collaborating with a progressive organization in maximizing bottom-line performance. ~

 

Qualifications Profile 

 

         Proficiency spans classified, recruitment, products and services, directory listing, reprint, print and online advertising.  

         Leverage exemplary leadership attributes to deliver convincing sales presentations; long-respected for exceptional closing skills.  

         Actively analyze industry and market trends to plan strategies, effectively promote advertising services, win new accounts, and drive sales growth. 

         Skilled at developing rapport and establishing relationships with key decision-makers.

         Conceptualize, orchestrate, and execute novel strategies to strengthen brand/publication name recognition and awareness.

         Consistently exhibit first-rate interpersonal, negotiation, communication and listening skills to fortify customer satisfaction and retention.  

         Considerable strengths in copywriting, editing and preparing high-impact advertisements.

         Knowledge of AP and Chicago styles.

 

Professional Experience

 

The Journal Of Commerce Shipper Group, Newark, NJ, 2006 to 2009

Account Manager C Classified, Directories and Reprints

         Facilitated advertising sales for nation s largest weekly transportation and shipping industry magazines.

         Solicited upper management and/or human resources managers to obtain ad placements.

         Sold reprint packages for all publications, special editions, and directory listings for company division responsible for annual port directories, Seaports Publishing Inc.

         Administered resume database and job postings at The Journal of Commerce s recruitment website, LogisticsCareerCenter.com.

         Achieved highest revenue year ($350K in 2007) in magazine s Classifieds history.

         Resourcefully initiated and managed several new classified sections in directories and magazines.

 

McGraw-Hill Publishing Co., Inc., New York, NY, 2004 to 2006

Account Manager, Classified / Employment Advertising

         Demonstrated exemplary initiative by strategically partnering with Marketing department to create and launch new Products and Services section.

         Secured accounts for classified recruitment, Products and Services directory, as well as some display advertising for top-circulation magazines, Engineering News-Record and Architectural Record.

 

Continued

 

 

 

 

Yyyyyy x. yyyyyy ~ Page 2 of 2

 

Professional Experience continued

 

New York Times Digital, New York, NY, 2003 to 2004

Online Classified Advertising Representative

  • Leveraged significant talents in the complete sales cycle to prospect, qualify and secure new advertising business for NYTimes.com, extensively targeting hospitality and education sector.
  • Fostered strong relationships with colleges and universities to promote and sell direct email advertising programs, targeted ad rotation, and fixed-position marketplace ads, successfully achieving or exceeding goal of $350K.
  • Pioneered first online ad campaign for New Jersey Institute of Technology and for several hotels, Bed & Breakfasts, and resorts.

 

American Banker, New York, NY, 2001 to 2003

Classified Advertising Manager

  • Spearheaded Classified display and online recruitment advertising sales for nation's oldest financial daily newspaper, and innovatively instituted American Banker s first Products and Services directory featuring travel, real estate, law, and financial services ads.
  • Maximized continuous sales growth by cultivating and nurturing relationships with human resources and financial executives across the country, vital to meeting $600K annual target.
  • Composed clear, compelling and informative ad copy for clients which garnered excellent results.
  • Proactively attended trade shows to identify and engage potential new clients.

 

Prior Background:

 

Software Sales, Editor & Publisher Co., 1999 to 2001

Classified Outside Sales Executive, The Dallas Morning News, Dallas, TX, 1996 to 1998

Chief Copy Editor, Publications Office, Rice University, Houston, TX, 1995 to 1996

Editorial Administrator, Houston Press, Houston, TX, 1994 to 1995

Sports Editor, The Baytown Sun, Baytown, TX, 1991 to 1993

 

Education

 

Bachelor of Science, Journalism; Minor in Advertising, Texas A&M University, College Station, Texas

 

Memberships

 

National Association of Black Journalists

 

Society of Professional Journalists

 

Computer Skills

 

Microsoft Office Suite (Outlook, PowerPoint, Publisher, Word, Excel)

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