Dynamic Marketing Strategist eager to contribute expertise toward actively
supporting the employer in optimizing business performance as a collaborative team member.
Proficiency in community relations, sales, market/trend analysis, staff training and management, website development, and delivering first-rate customer service.
Decisively create and implement marketing strategies which elevate public awareness and interest.
Considerable understanding of brand and image management, and highly respected for sharp attention to details and deadlines, multi-tasking capabilities, prioritization abilities, and problem solving skills.
Quickly adapt to new roles, responsibilities, software, and environments.
Able to create and maintain spreadsheets, graphs, tables, reports, and databases to meticulously track vital information.
Proven ability to work both independently and collaboratively, consistently delivering projects within strict time constraints.
Excel in crafting informative and persuasive marketing materials and web pages which command attention.
Concepts Studio Salon and Spa, 2009
Planned, designed and developed visually-appealing website and wrote compelling copy to increase customer interest, traffic, and sales.
Contributed to staffing activities by designing high-impact recruitment flyer to attract quality employees.
Texas Tots Resale, Santa Fe, Texas, 2008 to 2009
- Developed, launched and managed retail store website aimed at expanding company awareness and sales growth.
- Applied critical thinking strengths toward evaluating site analytics and marketing reports (site usage, referring sources, keywords, and system statistics) to precisely measure results of efforts.
- Calculated, compiled and tracked visitor conversion rates to assess sales performance and website effectiveness.
Fred George Worldwide, Saarbrucken, Germany, 2008 to 2009
Marketing Associate (Volunteer)
Contributed to team efforts aimed at increasing donations for sustainable art project.
Edited and redesigned direct mailer and brochures for Solar Peace Sculpture.
Played solid role in penetrating targets and expanding market reach by creating dynamic business proposals for presentation to international organizations in support of generating meetings and donations.
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Professional Experience continued
Center Partners, Fort Collins, Colorado, 2006 to 2008
Sales Team Supervisor (2007 to 2008)
Demonstrated exemplary leadership talents in training, coaching and supervising approximately 100 customer service representatives.
Averted significant monetary loss by recognizing distribution issue and driving prompt corrective action.
Merged energy, enthusiasm and staff recognition approaches to motivate sales representatives to meet or exceed assigned targets.
Key contributor to major video solutions marketing project by presenting live product demonstrations at convention center events.
Presented with bonus for solving critical software issue for client.
B2B / B2C Telephone Sales Agent (2006 to 2007)
Quickly ranked as top performer by selling an average of 51% more products than peers.
Partnered with VP of Sales & Marketing and IT Client Integration Manager in creating and orchestrating cutting-edge marketing initiative.
Nevada Palace Hotel and Casino, Las Vegas, Nevada, 2002 to 2006
Assistant Cage Supervisor
Spearheaded promotions for special events while proficiently managing casino cage functions.
Trained, coached, motivated and managed staff of 15, and resourcefully restructured daily staff operations to decrease worker stress levels and increase precision and productivity.
Saved casino $100K+ by recognizing and preventing internal and external fraudulent activity.
Redesigned monthly spreadsheets to expedite accounting time by 50%.
Wynn Resorts, Las Vegas, Nevada, 2005
Exercised strong interpersonal, relationship-building and communication skills to actively promote resort s entertainment venues, services, and amenities to current and prospective guests.
Relied upon to train and mentor cage cashiers for 5-Star/5-Diamond Poker Room.
Adeptly processed up to $1M daily in strict compliance with state gaming rules and regulations.
MS Foundation, Las Vegas, Nevada, 2003 to 2006
Non-Profit Fundraising Team Member
Coordinated fundraising efforts for Multiple Sclerosis (MS) Foundation by providing education, marketing annual MS Walk event, and establishing strong community relationships.
Prior background includes employment with Texas Credit Union Service Center, JSC Federal Credit Union, and LoneStar Steakhouse.
BSBA Degree ~ Concentration in Marketing, Colorado State University, Fort Collins, Colorado, 2008
Associate of Arts, Business Administration, San Jacinto College, Houston, Texas, 2001
Microsoft Office Suite (Excel, Word, Outlook, PowerPoint, Publisher) Oracle SAP
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