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yyyyyy x. yyyyyy

424 bellflower blvd., apt. 207                                                                                              
xxxxxx, xxxxxx xxxxxx                                                                                                                                    (xxx-xxx-xxxx

xxxxxxreer objective

trilingual international sales and marketing executive eager to contribute expertise in business development, client / distributor relationship management, and administrative skills toward collaborating with a progressive organization in maximizing bottom-line performance

executive profile

numerous years of experience in global product management, with expertise in the licensed products arena and the latin amerixxxxxx market ~ extensive background in contract negotiation, strategic sourcing, international purchasing / manufacturing, sales and marketing, business development, cost controls, and client relations  ~ solid record of leading companies to increase productivity, sales, and bottom-line profits while achieving advantageous market positioning  ~ demonstrated ability to build strategic alliances and cultivate key client relationships  ~ successfully recruit, train, and lead top-performing interdisciplinary support teams  ~ dynamic communixxxxxxtion, presentation, negotiation, and relationship management skills  ~ sharp analytixxxxxxl aptitude and business acumen; expertly identify and xxxxxxpitalize on opportunities to penetrate and develop highly competitive markets ~ fluent in english / spanish / portuguese


~ key achievements ~

  • increased sales in the latin amerixxxxxx market for toei animation by 132% in 2009
  • grew e-commerce department sales for mexixxxxxxna airlines by 105%
  • boosted achilles usa medixxxxxxl sales division in the latin amerixxxxxx territory by 35%; granted president s award for outstanding sales performance (2005)
  • developed long-standing business relationships between plato and major global companies, clients included atari, toyota, nissan, xxxxxxrdinal health, motorola, delphi, sanyo, and panasonic
  • achieved 40% revenue growth for flomo in the latin amerixxxxxx region

professional experience

toei animation, inc., xxxxxx, xxxxxx                                                                                                  2008 c present

senior sales manager c latin amerixxxxxx / office manager

  • in recognition of outstanding performance, promoted within this japan-based animation studio to attain senior-level position entrusted with a broad scope of international sales, marketing, licensing, and business development functions
  • actively expand presence throughout latin amerixxxxxxn region by initiating and growing strategic relationships with the largest television stations; conduct extensive market research and attend trade shows to identify new opportunities
  • develop and present winning proposals for licensing rights covering toys, video games, dvds, notebook computers, and other merchandise
  • negotiate contractual terms, prepare licensing agreements and amendments, oversee delivery, and produce invoices; monitor client s broadxxxxxxsting schedule for compliance and maintain detailed records of existing licenses and rights availabilities
  • accurately prepare sales forexxxxxxsts and operating budgets, approve expenditures, and produce p&l statements
  • serve as a liaison between tv stations and internal departments including finance, product approvals, and authors rights


mexixxxxxxna airlines, xxxxxx, xxxxxx                                                                                                           2006 c 2008

e-commerce executive c us and xxxxxxnada   

  • expertly drove efforts to boost e-commerce revenues and online conversation rate for this award-winning airline with the most extensive international coverage from mexico
  • worked closely with marketing team to increase web traffic and brand awareness; performed in-depth market analysis and suggested new strategies to executive management
  • collaborated with it department to ensure optimal site performance and minimal downtime; continually monitored functionality to identify areas to improve the user s experience
  •  brand awareness



eduxxxxxxrdo lucio                                                                                                                                                                                                               page 2


achilles usa, inc., santa fe springs, xxxxxx                                                                                      2004 c 2006

latin amerixxxxxx sales manager

  • generated sales within the latin amerixxxxxx territory for this leading manufacturer of plastic materials for a wide variety of industries
  • partnered with r&d, technixxxxxxl, purchasing, quality control, and shipping departments to secure materials, ensure quality, and meet delivery deadlines for client oem projects
  • translated company collateral and xxxxxxtalogs into spanish to reach broader customer base


plato products, inc., city of industry, xxxxxx                                                                                                  2000 c 2004

latin amerixxxxxx sales manager

  • provided excellent service and knowledgeable technixxxxxxl training to electronics industry distributors, contract manufacturers, and customers to maximize sales for this global manufacturer of replacement soldering and desoldering tips
  • prepared quarterly and annual corporate sales forexxxxxxsts, business plans, and marketing strategies; additionally served in an administrative support xxxxxxpacity  producing invoices, packing lists, import/export documentation, and monthly inventories


flomo, inc., vernon, xxxxxx                                                                                                                           1994 c 1999

latin amerixxxxxx sales manager

  • negotiated and revised contracts with major department stores and wholesalers for the sale of licensed toys, stationary, and software, including mattel, disney, and flomo products; generated accurate sales forexxxxxxsts, verified client credit eligibility, and collected on accounts
  • recruited, hired, trained, and led highly productive regional sales team


frame-n-lens, inc., santa fe springs, xxxxxx                                                                                      1987 c 1994

supply department manager

  • oversaw all aspects of inventory management, including purchasing supplies and high-tech equipment, inventory control, and monitoring classified products
  • directly managed 10-member team and provided technixxxxxxl support to more than 100 store managers throughout xxxxxx


xxxxxx coast university, santa ana, xxxxxx                                                                                       2008 

master of business administration


morelia institute of technology (instituto tecnol gico de morelia), morelia, mexico                                  1987

bachelor of arts


~ professional development & certifixxxxxxtions ~

e-commerce certifixxxxxxte, clay formaci n, spain                                                                             2008

international trade certifixxxxxxte, east xxxxxx college, xxxxxx, xxxxxx                                          1993                         


~ affiliation ~

member, museum of latin amerixxxxxxn art (molaa), xxxxxx, xxxxxx

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